International Journal of Marketing & Distribution
Latest Publications

TOTAL DOCUMENTS

7

(FIVE YEARS 2)

H-INDEX

2

(FIVE YEARS 0)

Published By Japan Society Of Marketing And Distribution

2432-700x, 2432-7182

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

The use of marketing and financial metrics in Japanese firms

International Journal of Marketing & Distribution ◽

10.5844/ijmd.4.1_1 ◽

2021 ◽

Vol 4 (1) ◽

pp. 1-14

Author(s):

Gen Fukutomi ◽

Yuko Yamashita ◽

Wataru Uehara ◽

Hiroyuki Fukuchi

Keyword(s):

Japanese Firms ◽

Financial Metrics

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Standardization as a precondition for the coordination of global websites: An empirical study of Japanese companies

International Journal of Marketing & Distribution ◽

10.5844/ijmd.3.1_1 ◽

2019 ◽

Vol 3 (1) ◽

pp. 1-10

Author(s):

Kei Kuriki ◽

Kosuke Mizukoshi

Keyword(s):

Empirical Study ◽

Japanese Companies

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The effect of attribute importance and prior knowledge on the perceptions of customization and assortment

International Journal of Marketing & Distribution ◽

10.5844/ijmd.2.1_1 ◽

2018 ◽

Vol 2 (1) ◽

pp. 1-14 ◽

Author(s):

Kyosuke Kusaka ◽

Katsuyoshi Takashima

Keyword(s):

Prior Knowledge ◽

Attribute Importance

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Exploring the impact of celebrity endorsement on product placement effectiveness

International Journal of Marketing & Distribution ◽

10.5844/ijmd.2.1_25 ◽

2018 ◽

Vol 2 (1) ◽

pp. 25-35

Author(s):

Kazuhiro Kishiya

Keyword(s):

Product Placement ◽

Celebrity Endorsement ◽

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Relationship between multiple CRM activities in retail and customer performance: The moderating effects of brand loyalty and variety seeking behavior

International Journal of Marketing & Distribution ◽

10.5844/ijmd.2.2_37 ◽

2018 ◽

Vol 2 (2) ◽

pp. 37-52 ◽

Author(s):

Yuichiro Hidaka ◽

Woonho Kim ◽

Shuichi Akiyama

Keyword(s):

Brand Loyalty ◽

Moderating Effects ◽

Variety Seeking ◽

Seeking Behavior

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An empirical study of the relationship between marketing standardization and performance of Japanese firms in international markets: the moderating role of product strategy

International Journal of Marketing & Distribution ◽

10.5844/ijmd.2.1_15 ◽

2018 ◽

Vol 2 (1) ◽

pp. 15-24

Author(s):

Insik Jeong ◽

Eunmi Kim ◽

Eunji Seo

Keyword(s):

Empirical Study ◽

International Markets ◽

Product Strategy ◽

Japanese Firms ◽

And Performance ◽

The Relationship ◽

Moderating Role

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Characteristics of cosmopolitan consumers with a global identification: An exploratory analysis of Japanese consumers

International Journal of Marketing & Distribution ◽

10.5844/ijmd.1.1_1 ◽

2017 ◽

Vol 1 (1) ◽

pp. 1-13 ◽

Author(s):

Shinichiro Terasaki ◽

Christopher Perkins

Keyword(s):

Exploratory Analysis ◽

Global Identification

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