Conjoint Measurement
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18

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Published By Springer Berlin Heidelberg

9783540714033, 9783540714040

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Market Simulation Using a Probabilistic Ideal Vector Model for Conjoint Data

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_3 ◽

2007 ◽

pp. 47-65 ◽

Author(s):

Daniel Baier ◽

Wolfgang Gaul

Keyword(s):

Vector Model ◽

Market Simulation

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Latent Class Models for Conjoint Analysis

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_15 ◽

2007 ◽

pp. 295-319 ◽

Author(s):

Venkatram Ramaswamy ◽

Steven H. Cohen

Keyword(s):

Conjoint Analysis ◽

Latent Class ◽

Latent Class Models ◽

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Conjoint Preference Elicitation Methods in the Broader Context of Random Utility Theory Preference Elicitation Methods

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_10 ◽

2007 ◽

pp. 167-197 ◽

Author(s):

Jordan Louviere ◽

David Hensher ◽

Joffre Swait

Keyword(s):

Utility Theory ◽

Preference Elicitation ◽

Random Utility ◽

Random Utility Theory ◽

Elicitation Methods

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Evolutionary Conjoint

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_7 ◽

2007 ◽

pp. 113-131 ◽

Author(s):

Thorsten Teichert ◽

Edlira Shehu

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A Generalized Normative Segmentation Methodology Employing Conjoint Analysis

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_16 ◽

2007 ◽

pp. 321-345 ◽

Author(s):

Wayne S. DeSarbo ◽

Christian F. DeSarbo

Keyword(s):

Conjoint Analysis

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A Comparison of Conjoint Measurement with Self-Explicated Approaches

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_4 ◽

2007 ◽

pp. 67-76 ◽

Author(s):

Henrik Sattler ◽

Susanne Hensel-Börner

Keyword(s):

Conjoint Measurement

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Dealing with Product Similarity in Conjoint Simulations

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_17 ◽

2007 ◽

pp. 347-362 ◽

Author(s):

Joel Huber ◽

Bryan Orme ◽

Richard Miller

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Using Conjoint Choice Experiments to Model Consumer Choices of Product Component Packages

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_14 ◽

2007 ◽

pp. 273-293 ◽

Author(s):

Benedict G. C. Dellaert ◽

Aloys W. J. Borgers ◽

Jordan J. Louviere ◽

Harry J. P. Timmermans

Keyword(s):

Choice Experiments ◽

Consumer Choices ◽

Conjoint Choice

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Conjoint Choice Experiments: General Characteristics and Alternative Model Specifications

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_11 ◽

2007 ◽

pp. 199-229 ◽

Author(s):

Rinus Haaijer ◽

Michel Wedel

Keyword(s):

Alternative Model ◽

Choice Experiments ◽

Conjoint Choice

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A Multi-trait Multi-method Validity Test of Partworth Estimates

Conjoint Measurement ◽

10.1007/978-3-540-71404-0_9 ◽

2007 ◽

pp. 145-166 ◽

Author(s):

Wagner Kamakura ◽

Muammer Ozer

Keyword(s):

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