Strategic Marketing of Higher Education in Africa
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Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Marketing higher education in Africa

2020 ◽  
pp. 221-237
Author(s):  
Tai Kieu ◽  
Emmanuel Mogaji ◽  
Christine Mwebesa ◽  
Samer Sarofim ◽  
Taiwo Soetan ◽  
...  
Keyword(s):  
Higher Education ◽  
Marketing Higher Education ◽  
Education In Africa

scholarly journals Social media for universities’ strategic communication

2020 ◽  
pp. 116-135
Author(s):  
Sunday Olaleye ◽  
Dandison Ukpabi ◽  
Emmanuel Mogaji
Keyword(s):  
Social Media ◽  
Strategic Communication

Conclusion

2020 ◽  
pp. 238-249
Author(s):  
Emmanuel Mogaji ◽  
Felix Maringe ◽  
Robert Ebo Hinson

Leveraging universities’ value through branding

2020 ◽  
pp. 205-218
Author(s):  
Babatunde Abina ◽  
Oluseyi Ajayi ◽  
Azeez Lawal

scholarly journals Analysis of African universities’ corporate visual identities

2020 ◽  
pp. 176-204
Author(s):  
Thomas Wayne ◽  
Temitope Farinloye ◽  
Emmanuel Mogaji
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