Chapter 4, which begins Part II, addresses the moral theory from the African tradition according to which one is obligated to promote the common good without violating individual rights. This principle has been advanced by Kwame Gyekye, one of the most widely discussed African moral philosophers of the past twenty-five years. His ‘moderate communitarian’ ethic, although focused on promoting well-being, differs from Western utilitarianism, such that one cannot argue against the former by invoking well-known criticisms of the latter. The chapter advances fresh reasons for rejecting Gyekye’s welfarist approach to morality, principally on the ground that it does a poor job of capturing several intuitions salient in the African tradition. Sometimes permitting great inequalities of wealth, being competitive in the economic sphere, and undermining cultures can best improve well-being without violating individual rights, yet many African philosophers would judge these actions to be wrong to some degree.