Factors influencing the effectiveness of online group buying in the restaurant industry

International Journal of Hospitality Management ◽

10.1016/j.ijhm.2013.06.012 ◽

2013 ◽

Vol 35 ◽

pp. 237-245 ◽

Author(s):

Ziqiong Zhang ◽

Zili Zhang ◽

Fan Wang ◽

Rob Law ◽

Dechao Li

Keyword(s):

Restaurant Industry ◽

Group Buying ◽

Factors Influencing ◽

Buying In ◽

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Factors Influencing Online Group Buying in Taiwan: An Empirical Study Based on the TPB Framework

Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering - Wireless Internet ◽

10.1007/978-3-030-06158-6_26 ◽

2019 ◽

pp. 254-262

Author(s):

Chih-Ching Hung ◽

Nai-Chang Cheng ◽

Shang-En Yu ◽

Hong-Tsu Young

Keyword(s):

Empirical Study ◽

Group Buying ◽

Factors Influencing ◽

Buying In ◽

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Factors influencing the adoption of online group-buying in virtual community

Multimedia Tools and Applications ◽

10.1007/s11042-017-4470-y ◽

2017 ◽

Vol 76 (9) ◽

pp. 11751-11768

Author(s):

Chun-Chia Wang

Keyword(s):

Virtual Community ◽

Group Buying ◽

Factors Influencing ◽

Buying In ◽

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Factors influencing consumers' purchase intention towards online group buying in Malaysia

International Journal of Electronic Marketing and Retailing ◽

10.1504/ijemr.2019.10017363 ◽

2019 ◽

Vol 10 (1) ◽

pp. 60

Author(s):

Yean Sien Liew ◽

Mohammad Falahat

Keyword(s):

Purchase Intention ◽

Group Buying ◽

Factors Influencing ◽

Buying In ◽

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Factors influencing consumers' purchase intention towards online group buying in Malaysia

International Journal of Electronic Marketing and Retailing ◽

10.1504/ijemr.2019.096627 ◽

2019 ◽

Vol 10 (1) ◽

pp. 60 ◽

Author(s):

Yean Sien Liew ◽

Mohammad Falahat

Keyword(s):

Purchase Intention ◽

Group Buying ◽

Factors Influencing ◽

Buying In ◽

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Understanding consumers' purchase intention towards online group buying in China

2014 11th International Conference on Service Systems and Service Management (ICSSSM) ◽

10.1109/icsssm.2014.6874098 ◽

2014 ◽

Author(s):

Chunjuan Zhai ◽

Yan Zhang

Keyword(s):

Purchase Intention ◽

Group Buying ◽

Buying In ◽

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The Roles of Electronic Word of Mouth and Information Searching in the Promotion of a New E-Commerce Strategy: A Case of Online Group Buying in Indonesia

Journal of theoretical and applied electronic commerce research ◽

10.4067/s0718-18762017000300006 ◽

2017 ◽

Vol 12 (3) ◽

pp. 69-85 ◽

Author(s):

Achmad Nizar Hidayanto ◽

Mutia Ovirza ◽

Pinkie Anggia ◽

Nur Fitriah Ayuning Budi ◽

Kongkiti Phusavat

Keyword(s):

Word Of Mouth ◽

Electronic Word Of Mouth ◽

Information Searching ◽

Group Buying ◽

Buying In ◽

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We-commerce: Exploring factors influencing online group-buying intention in Taiwan from a conformity perspective

Asian Journal Of Social Psychology ◽

10.1111/ajsp.12083 ◽

2014 ◽

Vol 18 (1) ◽

pp. 62-75 ◽

Author(s):

Yi-Fen Chen ◽

Hui-Fen Lu

Keyword(s):

Group Buying ◽

Factors Influencing ◽

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A Conceptual Model for Investigating Online Group Buying in Virtual Communities

INTERNATIONAL JOURNAL ON Advances in Information Sciences and Service Sciences ◽

10.4156/aiss.vol4.issue8.3 ◽

2012 ◽

Vol 4 (8) ◽

pp. 19-26 ◽

Author(s):

Lu Yin ◽

Lu Liu

Keyword(s):

Conceptual Model ◽

Virtual Communities ◽

Group Buying ◽

Buying In ◽

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Factors Influencing the Online Group Buying: Behaviour Peculiarities of Leisure Services Coupons Buyers

Social Sciences ◽

10.5755/j01.ss.87.1.12318 ◽

2015 ◽

Vol 87 (1) ◽

Author(s):

Neringa Langviniene

Keyword(s):

Group Buying ◽

Leisure Services ◽

Factors Influencing ◽

Buying Behaviour ◽

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Factors influencing online group buying service quality based on the consumers' perspective

ICSSSM12 ◽

10.1109/icsssm.2012.6252289 ◽

2012 ◽

Author(s):

HuiYing Zhang ◽

Fei Qu

Keyword(s):

Service Quality ◽

Group Buying ◽

Factors Influencing ◽

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