Cultural Differences in Consumer Engagement in Brand-Related SNS Groups: A Cross-Cultural Study of China and the United States

2018 ◽  
Vol 31 (5) ◽  
pp. 295-307 ◽  
Author(s):  
Xinyu Lu
Keyword(s):  
United States ◽  
Cultural Differences ◽  
Cultural Study ◽  
The United States ◽  
Cross Cultural ◽  
Consumer Engagement ◽  
Cross Cultural Study

scholarly journals Cultural Differences in Emoticon Perception: Japanese See the Eyes and Dutch the Mouth of Emoticons

2020 ◽  
Vol 11 (2) ◽  
pp. 40-45
Author(s):  
Hisako Yamamoto ◽  
Misako Kawahara ◽  
Mariska Kret ◽  
Akihiro Tanaka
Keyword(s):  
United States ◽  
Cultural Differences ◽  
Cultural Study ◽  
The United States ◽  
Cross Cultural ◽  
Cross Cultural Study

This study investigated cultural differences in the perception of emoticons between Japanese and Dutch participants. We manipulated the eyes and mouth of emoticons independently and asked participants to evaluate the emotion of each emoticon. The results show that Japanese participants tended to focus on the emotion expressed with the eyes while Dutch participants put weight on the shape of the mouth when evaluating emoticons. This tendency is consistent with a previous cross-cultural study comparing people from Japan and the United States (Yuki et al., 2007).

Couple Adjustment and Differentiation of Self in the United States, Italy, and Spain: A Cross‐Cultural Study

2020 ◽  
Vol 59 (4) ◽  
pp. 1552-1568
Author(s):  
Martiño Rodríguez‐González ◽  
Jessica Lampis ◽  
Nancy L. Murdock ◽  
Maria L. Schweer‐Collins ◽  
Emma R. Lyons
Keyword(s):  
United States ◽  
Cultural Study ◽  
Differentiation Of Self ◽  
The United States ◽  
Cross Cultural ◽  
Cross Cultural Study ◽  
Couple Adjustment

Women as Managers in the United States and China: A Cross-Cultural Study

2009 ◽  
Vol 10 (1) ◽  
pp. 65-79 ◽  
Author(s):  
Michael Z. Sincoff ◽  
Crystal L. Owen ◽  
Joseph W. Coleman
Keyword(s):  
United States ◽  
Cultural Study ◽  
The United States ◽  
Cross Cultural ◽  
Cross Cultural Study
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