Corruption, market segmentation and haze pollution: empirical evidence from China

2022 ◽  
pp. 1-23
Author(s):  
Junfeng Zhao ◽  
Jianliang Shen ◽  
Jinling Yan ◽  
Xiaodong Yang ◽  
Yu Hao ◽  
...  
Keyword(s):  
Empirical Evidence ◽  
Market Segmentation ◽  
Haze Pollution

How Small Business can Use Consumer Shopping Types as a Planning Tool

1981 ◽  
Vol 6 (1) ◽  
pp. 36-47 ◽  
Author(s):  
David J. Lill ◽  
Robin T. Peterson ◽  
Larry C. Wall
Keyword(s):  
Small Business ◽  
Empirical Evidence ◽  
Market Segmentation ◽  
Buyer Behavior ◽  
Planning Tool ◽  
Business Managers ◽  
Orientation Model ◽  
Retail Strategy ◽  
Shopping Orientation ◽  
Potential Tool

The empirical evidence presented in this article suggests practical ways of designing retail strategies based on consumer shopping orientations. It appears that such an orientation model is as applicable to small business managers as it is to their larger business counterparts. Certainly, localized market segmentation by shopping orientation is a potential tool for both large and “small” business firms. The article discusses several orientations, their relationship to buyer behavior and concludes with retail strategy applications.

Sign in / Sign up

Export Citation Format

Share Document