scholarly journals Multisensory experience of public interiors

2021 ◽  
Vol 16 (3) ◽  
pp. 292-307
Author(s):  
Burçak Altay
2019 ◽  
Vol 12 (1) ◽  
pp. 18-33 ◽  
Author(s):  
Horea Pauna ◽  
Pierre-Majorique Léger ◽  
Sylvain Sénécal ◽  
Marc Fredette ◽  
Élise Labonté-Lemoyne ◽  
...  

2021 ◽  
pp. 1-21
Author(s):  
Carolyn E. Boyd ◽  
Ashley Busby

Archaic period hunter-gatherers of the Lower Pecos Canyonlands of southwest Texas and Coahuila, Mexico, created complex rock art murals containing elaborately painted anthropomorphic and zoomorphic figures. These figures are frequently portrayed with dots or lines emanating out of or into their open mouths. In this article, we discuss patterns in shape, color, and arrangement of this pictographic element and propose that artists used this graphic device to denote speech, breath, and the soul. They communicated meaning through the image-making process, alternating brushstroke direction to indicate inhalation versus exhalation or using different paint application techniques to reflect measured versus forceful speech. The choices made by artists in the production of the imagery reflect their cosmology and the framework of ideas and beliefs through which they interpreted and interacted with the world. Bridging the iconographic data with ethnohistoric and ethnographic texts from Mesoamerica, we suggest that speech and breath expressed in the rock art of the Lower Pecos was tied to concepts of the soul, creation, and human origins.


Author(s):  
Scott A. Smyre ◽  
Zhengyang Wang ◽  
Barry E. Stein ◽  
Benjamin A. Rowland

2009 ◽  
Vol 50 (4) ◽  
pp. 13-14 ◽  
Author(s):  
Jonathan S Marion ◽  
Julia Lynn Offen

2015 ◽  
Vol 113 (3) ◽  
pp. 883-889 ◽  
Author(s):  
Jinghong Xu ◽  
Liping Yu ◽  
Terrence R. Stanford ◽  
Benjamin A. Rowland ◽  
Barry E. Stein

The brain's ability to integrate information from different senses is acquired only after extensive sensory experience. However, whether early life experience instantiates a general integrative capacity in multisensory neurons or one limited to the particular cross-modal stimulus combinations to which one has been exposed is not known. By selectively restricting either visual-nonvisual or auditory-nonauditory experience during the first few months of life, the present study found that trisensory neurons in cat superior colliculus (as well as their bisensory counterparts) became adapted to the cross-modal stimulus combinations specific to each rearing environment. Thus, even at maturity, trisensory neurons did not integrate all cross-modal stimulus combinations to which they were capable of responding, but only those that had been linked via experience to constitute a coherent spatiotemporal event. This selective maturational process determines which environmental events will become the most effective targets for superior colliculus-mediated shifts of attention and orientation.


2019 ◽  
Vol 206 ◽  
pp. 225-235 ◽  
Author(s):  
F. Ferroni ◽  
M. Ardizzi ◽  
M. Sestito ◽  
V. Lucarini ◽  
B.D. Daniel ◽  
...  

Author(s):  
Edna Hernández González ◽  
Jérôme Monnet

In the last few years, the design of public spaces has been increasingly considering the multisensory experience of the environment by the users, in particular by trying to create attractive or comfortable “ambiances.” This chapter aims at clarifying some notions used by researchers and practitioners to analyze the city experience with regards to the practice of walking. The aforementioned analysis is aimed to serve the study of the lived space and also for future urban and architectural designs.


2019 ◽  
Vol 31 (11) ◽  
pp. 4313-4337 ◽  
Author(s):  
Minwoo Lee ◽  
Seonjeong (Ally) Lee ◽  
Yoon Koh

Purpose This study aims to investigate the effect of customers’ multisensory service experience on customer satisfaction with cognitive effort and affective evaluations using big data and business intelligence techniques. Design/methodology/approach Online customer reviews for all New York City hotels were collected from Tripadvisor.com and analyzed through business intelligence and big data analytics techniques including data mining, text analytics, sentiment analysis and regression analysis. Findings The current study identifies the relationship between affective evaluations (i.e. positive affect and negative affect) and customer satisfaction. Research findings also find the negative effect of reviewer’s cognitive effort on satisfaction rating. More importantly, this study demonstrates the moderating role of multisensory experience as an innovative marketing tool on the relationship between affect/cognitive evaluation and customer satisfaction in the hospitality setting. Originality/value This study is the first study to explore the critical role of sensory marketing on hotel guest experience in the context of hotel customer experience and service innovation, based on big data and business intelligence techniques.


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