Keeping the customer (relatively) satisfied

2014 ◽  
Vol 30 (3) ◽  
pp. 13-15
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Value For Money ◽  
Content Type ◽  
Shopping Experience ◽  
The Face ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Customers are often satisfied with a service or product when it falls short of the value or quality they can find from another firm which is in the same business. On the face of it that might sound, to fall back on a currently over-used word, counter-intuitive. However, it is not. The highly successful UK supermarkets Aldi, which focusses on a more basic value for money shopping “experience”, and posh Waitrose could hardly be considered rivals in the way that Sainsbury and Tesco are. They operate fundamentally in the same sphere without having to worry too much about one another. The satisfied customers at Aldi and Waitrose have very different expectations from one another. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

A new dimension for deployment

2019 ◽  
Vol 35 (6) ◽  
pp. 21-23
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Content Type ◽  
Commercial Use ◽  
Course Of Action ◽  
The Face ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoints the practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings There is often a disconnect between science and business that is hard to fathom. Sometimes, of course, it is easy to see why two parties can seem so far apart – the scientist in search of truth and uninterested in any practical or commercial use of an invention – the industrialist who is dedicated to one course of action and unwilling to learn from research, which can prove it is the wrong one. Both people are as guilty as each other of missing what is staring them in the face. And yet, this dogged pursuit of a single goal is what represents them and perhaps enables them to more successful than other at what they choose to do. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

The head vs the heart

2018 ◽  
Vol 34 (8) ◽  
pp. 4-6
Keyword(s):  
Crisis Management ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Content Type ◽  
The Face ◽  
Pertinent Information ◽  
To Come ◽  
Practical Implications

Purpose Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings If we believe everything we see in the movies, then crisis management comes in three different guises. Firstly, there is full-blown meltdown – sweating brow, fidgety, screaming at anyone foolish enough to come near. Secondly, there is catatonic indecision – unspeaking, terror-stricken, unable to move a muscle in the face of the enormity of what they are being asked to do. Finally, there is the heroic response – ice cool, measured, calm, and ultimately saving the day for all concerned. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

The next big thing?

2019 ◽  
Vol 35 (4) ◽  
pp. 10-12
Keyword(s):  
Big Data ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Holy Grail ◽  
Content Type ◽  
The Face ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Ever since the 1990s, when the term was first coined, Big Data has become a Holy Grail for many firms, even when they do not quite understand what it actually means. One can imagine many a CEO turning to their CTO to inquire how their firm can take advantage of “this Big Data thing” as if it was an enormous well of oil just waiting to be sucked up and sold for a huge price. In addition, one can also imagine the weary look on the face of the CTO as they try and explain it may not quite be as easy as it sounds. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Dedicated followers of fashion retailing

2020 ◽  
Vol 36 (9) ◽  
pp. 19-21
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Content Type ◽  
Shopping Experience ◽  
Pertinent Information ◽  
Practical Implications

Purpose Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings For many of those involved in business, while the mantra “the customer is king” is undoubtedly true, there are many times when they wish it was not. Take, for example, the plight of retailers trying to sell their goods to the modern shopper. In the old days, there equation would be simple: advertise goods in a newspaper or magazine; dress window attractively; be nice to shopper when they came into your shop; sell goods to shopper and trust they will come again soon. However, this is 2020 and the shopping experience is a very, very different enterprise indeed. Practical implications Provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Original/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Blending global and regional planning in multinationals

2019 ◽  
Vol 35 (3) ◽  
pp. 16-18
Keyword(s):  
Case Studies ◽  
Regional Planning ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Central Planning ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Blending global and regional planning is important for multinationals. Within a central framework, local offices should have input. Different regions will approach this in different ways, but regional planning needs to be in-synch with central planning cycles. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Public convenience, private company

2015 ◽  
Vol 31 (11) ◽  
pp. 8-10
Keyword(s):  
Case Studies ◽  
Market Share ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Private Company ◽  
Content Type ◽  
Pertinent Information ◽  
Established Firms ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – The innovator’s dilemma is a relatively new story, although it seems to have been around in decades. The dilemma relates to established firms who cannot decide whether to “stick or twist” in their strategy. If they stay with their current offering, they will gradually lose market share or could quickly be overturned by a fast-paced competitor; if they invest in change, they will lose their profitable existence with no guarantee of success. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Shared learning in restaurant kitchens

2016 ◽  
Vol 30 (1) ◽  
pp. 32-34
Keyword(s):  
Case Studies ◽  
Driving Force ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Content Type ◽  
Shared Learning ◽  
Cooking Shows ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Cooking is big business right now. Television cooking shows are highly popular and this in turn is generating interest in cooking as a pastime. As a result, many professional chefs are becoming celebrities, endorsing products and publishing books. Less obvious is their role as the leader of a team and the driving force behind the development of apprentice chefs. They set the pace and direction of learning in the kitchen and have an important role as a coach and facilitator. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Increasing customer loyalty to the firm

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Keyword(s):  
Case Studies ◽  
Customer Loyalty ◽  
Design Methodology ◽  
Reading Time ◽  
Effective Communication ◽  
Cutting Edge ◽  
Loyalty Programs ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Businesses have scope to increase customer loyalty to the firm through the introduction of loyalty programs. Relevance of such programs to target consumers is critical and their overall impact can be enhanced through the use of effective communication. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Digital defenses

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Digital Age ◽  
Cutting Edge ◽  
Entrepreneurial Ventures ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings All organizations need cybersecurity solutions to function in the digital age. For entrepreneurial ventures, what is required varies on their need for privacy, and how digitally adept they already are. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

The fourth revolution

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Keyword(s):  
Competitive Advantage ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings I4.0 is, and will continue to have profound effects on how organizations do business, and how successful they can remain. Acceptance and adoption of I4.0 principles is key to retaining competitive advantage, and being able to see in the quickly following I5.0 revolution. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

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