Design capability and the costs of failure

Author(s):  
K G Swift ◽  
M Raines ◽  
J D Booker

In this paper, recent advances in the analysis of products for assessing the consequences of design decisions on quality of conformance are presented. The approach, called conformability analysis, uses estimates of likely process capability levels and likely failure severity to approximate the costs of failure in production and service, associated with non-conforming design characteristics. Improvements in estimating process capability are discussed and the correlation between the estimated values and shop-floor capability levels is reported. A case study is employed to illustrate how the analysis can be used in new product development and the benefits that may accrue from its applications.

Author(s):  
John J. Paschkewitz

Many companies have begun their lean journey. This typically begins on the shop floor with lean manufacturing methods. This soon leads to applying lean to other processes including new product development. Lean New Product Development (Lean NPD) creates value and eliminates waste by creating knowledge up front to enable informed design decisions and eliminate rework loops. From a quality and reliability perspective, this should be viewed positively because it offers the opportunity to do what is needed up front to ensure robust and reliable products. This paper provides an introduction to Lean NPD and shows how it can be applied to reliability needs definition, design decisions, risk assessment and mitigation, critical characteristics and process control, product testing, failure analysis and corrective action to improve product reliability and robustness. Lean product development changes the focus of how design and development are done, and reliability and robustness tasks are part of the up front knowledge development that facilitates better decisions to get the product right the first time and eliminate the waste of rework and repeated development loops.


Author(s):  
J Poolton ◽  
I Barclay

There are few studies that have found an adequate means of assessing firms based on their specific needs for a concurrent engineering (CE) approach. Managers interested in introducing CE have little choice but to rely on their past experiences of introducing change. Using data gleaned from a nine month case study, a British-wide survey and a series of in-depth interviews, this paper summarizes the findings of a research study that examines how firms orientate themselves towards change and how they go about introducing CE to their operations. The data show that there are many benefits to introducing CE and that firms differ with respect to their needs for the CE approach. A tentative means to assess CE ‘needs’ is proposed which is based on the level of complexity of goods produced by firms. The method is currently being developed and extended to provide an applications-based framework to assist firms to improve their new product development performance.


2010 ◽  
Vol 27 (3-4) ◽  
pp. 172-182 ◽  
Author(s):  
Effrosyni Petala ◽  
Renee Wever ◽  
Chris Dutilh ◽  
Han Brezet

2011 ◽  
Author(s):  
Chun-Yu Lin ◽  
Amy H. I. Lee ◽  
Ilias Kotsireas ◽  
Roderick Melnik ◽  
Brian West

2012 ◽  
Vol 452-453 ◽  
pp. 253-257 ◽  
Author(s):  
Li Lin ◽  
Xian Sheng Ran ◽  
Tian Hong Luo

This study extends the new product development (NPD) to a new field; Market Driving Digital New Product Development Method is addressed in this paper, which is based on reverse engineering and rapid prototyping technology. This study finds that the higher the effort on marketing-R&D process, the less possible it might encounter risk. Thus, a better NPD performance can be achieved by market driving Digital NPD method (MDDNPD).A case study of All-Terrain Vehicle (ATV) is used to illustrate the new method. We believe that the proposed methodology will have a positive impact on the future new product development.


2021 ◽  
Vol 12 (2) ◽  
pp. 107
Author(s):  
Ghayth Tahat

The significance of innovative capabilities and new product development (NPD) in marketing and business strategy innovation has been recognised by researchers and management. Researchers and practitioners have explored and evaluated the organisational capabilities and knowledge management, too. This current paper, however, represents inadequacy of connection between organisational capabilities, innovative capabilities, new product development and integrated shared knowledge. Furthermore, there is insufficient knowledge and data on the effect and the involvement of organisational capabilities and integrated shared knowledge to company's success, performance, and sustainability. This paper aimed at determining whether there is a connection between organisational capabilities, innovative capabilities, new product development and integrated shared knowledge. The purpose of this paper is to investigate and explore how organisational capabilities and shared knowledge impact and contribute to innovative capabilities, new product development and innovative management. This paper has empolyed a qualitative multiple-site case study through conducting one-on-one (personal) interviews as well as conducting in-depth interviews with key decision makers from innovative and technology companies located in Texas State in the USA. This paper attempts to answer the following key research question, namely: How do organisational capabilities and shared knowledge that influence innovative capability and new product development contribute to the company’s performance, success, and sustainability? NVivo 11 Qualitative Data Analysis Software was used to import and analyse the respondent interviews. The software (NVivo 11) was also used to determine the study findings through theme analysis. The paper key finding is that organisational capabilities and shared knowledge are linked and crucial for the success of innovative capabilities and new product development. A set of recommendations for future researchers is proposed.


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