scholarly journals LIVROS DE AUTO-AJUDA EM FINANÇAS PESSOAIS DE AUTORES BRASILEIROS E NORTE-AMERICANOS: ANÁLISE DE CONTEÚDO DOS BEST-SELLERS DA ÁREA (2010 – 2019)

2020 ◽  
Vol 25 (1) ◽  
pp. 63-77
Author(s):  
Samir Sayed ◽  
Flávia Maira Silva
Keyword(s):  
Financial Planning ◽  
Best Sellers

O trabalho procurou comparar os livros mais vendidos de autores brasileiros e norte-americanos de autoajuda em finanças pessoais com intuito de identificar algum tipo de padrão nas respectivas literaturas e possíveis explicações para os fenômenos identificados, utilizando a técnica de Análise de Conteúdo de Bardin (1977). A codificação utilizada foi baseada na estrutura conceitual do Planejamento Financeiro Pessoal do Financial Planning Standards Board. O estudo tem suas hipóteses baseadas em dados oficiais de acesso ao mercado financeiro, na dificuldade financeira das populações e nos níveis de educação financeira. Os resultados rejeitaram parcialmente a hipótese, já que em ambas as literaturas o foco se deu em gestão de ativos e investimentos, porém a amplitude para a codificação planejamento financeiro nos autores brasileiros é significativamente menor que nos norte-americanos. Estes evidenciam o fato dos consumidores desse tipo de literatura ter interesse direto sobre os temas ligados a essa codificação e estão inseridos (ou pretendendo se inserir) no mercado de investimentos, buscando conhecimento específico. Além disso, mostra certo mimetismo por parte da literatura oriunda de autores brasileiros, que poderia entender o mercado norte-americano como um modelo (de sucesso) ou influência direta dos autores e livros deste país cuja literatura é mais antiga e robusta.

Specifics of strategic financial planning of enterprise activity in the digital economy

2020 ◽  
Vol 26 (3) ◽  
pp. 499-507
Author(s):  
P.A. Levchaev ◽  
B. Khezazna
Keyword(s):  
Strategic Planning ◽  
Financial Planning ◽  
Financial Management ◽  
Digital Economy ◽  
Economic Life ◽  
Corporate Management ◽  
Economic Relations ◽  
Digital Era ◽  
Analysis And Synthesis ◽  
Corporate Management System

Subject. The article investigates the specifics of strategic financial planning of enterprise operations in conditions of digitalization processes, as well as the introduction of advanced technologies in all spheres of social and economic life. It determines unique opportunities for company development in the international market. Objectives. The study aims at reviewing a set of economic relations and problems emerging in the process of strategic financial planning of enterprise performance in the digital economy, and developing recommendations to improve the financial strategic planning of economic entities. Methods. We employ methods of economic analysis and synthesis, and comparison. The paper rests on works by academic economists on the problems of finance, financial management, and planning. Results. We investigated the most important features and problems of strategic financial planning of enterprises in the digital economy, and how the digital era increases the level of competition of participants for economic dominance. Identified features of financial strategic planning of the corporation's activities in the digital economy are recommended for use in the corporate management system of an industrial enterprise. Conclusions. Improving the strategic management process is a stage of transformations in the digital economy. Enterprises create new priorities through using management models. At the same time, the role of fixed assets is reduced, and intangible assets and information accelerate the business. The effectiveness of company operations is often determined by the availability of accurate and timely information that reflects the necessary aspects of financial and economic practice.

An Analytical Study On Financial Planning And Strategy Formulation

2019 ◽  
Vol 118 (9) ◽  
pp. 28-34
Author(s):  
Dr P. Govindasamy ◽  
Dr.H. Premraj
Keyword(s):  
Financial Planning ◽  
Product Line ◽  
Financial Forecasting ◽  
Strategy Formulation ◽  
Wealth Maximization ◽  
Corporate Growth ◽  
Financial Plan ◽  
New Business ◽  
Future Income ◽  
A Company

Financial Planning and Forecasting is the estimation of value of a variable or set of variables at some future point. A Financial forecasting exercise is usually carried out in order to provide an aid to decision – making and planning of any line of business for future developments. This paper focuses insurance segments and tailored all the key areas of attention are such as assets, liabilities, marketing, human resources, expenditures, digitalization and technology inclusion, etc., all in one term called as wealth maximization. Financial planning and forecasting represents a blueprint of what a firm proposes to do in the future. So, naturally planning over such horizon tends to be fairly in aggregative terms. We need to focus on common elements which include economic assumptions, target forecast, proforma statements, asset requirements and the mode of financing the investments and so on. A financial plan can also be an investment plan, which allocates savings to various assets or projects expected to produce future income, such as a new business or product line, shares in an existing business. Financial forecast and financial plan can also refer to an annual projection of income and expenses for a company, division or department. This can also be an estimation of cash needs and a decision on how to raise the funds, such as through borrowing or issuing additional shares in a company. Forecasting is also used by outsiders to value companies and their securities. This is the aggregative perspective of the whole firm, rather than looking at individual projects. Growth is a key theme behind financial forecasting, so growth should not be the underlying goal of corporation – creating shareholder value is enabled through corporate growth.

WORLD PRACTICE OF DIGITALIZING FINANCIAL PLANNING

2020 ◽  
Vol 3 (331) ◽  
pp. 265-274
Author(s):  
L.M. Sembiyeva ◽  
◽  
A.O. Zhagyparova ◽  
Zh. Tulegenova ◽  
G. Orynbekova ◽  
...  
Keyword(s):  
Financial Planning
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