Kindergartens have educational, preventive medical and social purpose. Their effective operations give substantial support to parents and families in their important role, i.e. care, raising and upbringing of children. Apart from that, they represent a solid reference for encouraging potential parents to procreate and thereby contribute to accomplishing goals of the national population policy in a country where depopulation is a reality. This paper represents an attempt to solve the unsolvable issue pertaining to possibilities of Novi Sad private kindergartens in supporting a family in fulfilling its pro-natal function. .