Win/Loss Data and Consumer Switching Costs: Measuring Diversion Ratios and the Impact of Mergers

2021 ◽  
Author(s):  
Yin Jia (Jeff) Qiu ◽  
Masayuki Sawada ◽  
Gloria Sheu
Keyword(s):  
Switching Costs ◽  
Loss Data ◽  
Consumer Switching Costs ◽  
Consumer Switching ◽  
The Impact

Tied Goods and Consumer Switching Costs

2021 ◽  
Author(s):  
Yufeng Huang
Keyword(s):  
Switching Costs ◽  
Consumer Switching Costs ◽  
Consumer Switching ◽  
Proprietary Product

Proprietary product designs create high switching costs, directly hurting consumers, and hurting firms due to intensified competition.

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