IT-BASED RETENTION STRATEGIES AND CONSUMER SWITCHING COSTS IN ELECTRONIC MARKETS: A FRAMEWORK.

2003 ◽  
Vol 2003 (1) ◽  
pp. C1-C6 ◽  
Keyword(s):  
Switching Costs ◽  
Electronic Markets ◽  
Retention Strategies ◽  
Consumer Switching Costs ◽  
Consumer Switching

Tied Goods and Consumer Switching Costs

2021 ◽  
Author(s):  
Yufeng Huang
Keyword(s):  
Switching Costs ◽  
Consumer Switching Costs ◽  
Consumer Switching ◽  
Proprietary Product

Proprietary product designs create high switching costs, directly hurting consumers, and hurting firms due to intensified competition.

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