Structural Relationship Between the Perceived Service Quality and Brand Image : Focused on Moderating Role of Past Visit Experience

Structural Relationship Between the Perceived Service Quality and Brand Image : Focused on Moderating Role of Past Visit Experience

International Journal of Tourism Management and Sciences ◽

10.21719/kjtr.32.6.6 ◽

2017 ◽

Vol 32 (6) ◽

pp. 93-115

Author(s):

Soo Kil Yeum ◽

Hee Jung Cho

Keyword(s):

Service Quality ◽

Brand Image ◽

Structural Relationship ◽

The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty

International Journal of Internet Marketing and Advertising ◽

10.1504/ijima.2018.093410 ◽

2018 ◽

Vol 12 (3) ◽

pp. 270

Author(s):

Syahida Abd Aziz ◽

Muhammad Shahar Jusoh ◽

Mohammad Harith Amlus

Keyword(s):

Service Quality ◽

Brand Loyalty ◽

Brand Image ◽

Technology Anxiety ◽

Impact of Service Quality and Customer Satisfaction on Behavioral Intentions in Bakery Cafe: Testing the moderating role of alternative attractiveness and the Mediating Role of Brand Image

Journal of Tourism Sciences ◽

10.17086/jts.2015.39.7.141.161 ◽

2015 ◽

Vol 39 (7) ◽

pp. 141-161 ◽

Cited By ~ 1

Author(s):

Yun Sun-Mi ◽

Chung Kyoo-Yup ◽

Han Hee-Sup

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Behavioral Intentions ◽

Brand Image ◽

Mediating Role ◽

Alternative Attractiveness ◽

The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty

International Journal of Internet Marketing and Advertising ◽

10.1504/ijima.2018.10013350 ◽

2018 ◽

Vol 12 (3) ◽

pp. 270

Author(s):

Muhammad Shahar Jusoh ◽

Syahida Abd Aziz ◽

Mohammad Harith Amlus

Keyword(s):

Service Quality ◽

Brand Loyalty ◽

Brand Image ◽

Technology Anxiety ◽

THE ROLE OF CONSUMER SATISFACTION IN MEDIATING THE EFFECT OF PERCEIVED SERVICE QUALITY AND BRAND IMAGE ON REPURCHASE INTENTION

Russian Journal of Agricultural and Socio-Economic Sciences ◽

10.18551/rjoas.2021-06.16 ◽

2021 ◽

Vol 114 (6) ◽

pp. 147-156

Author(s):

A.B. Pratama ◽

I G.A.K. Giantari

Keyword(s):

Service Quality ◽

Consumer Satisfaction ◽

Brand Image ◽

Repurchase Intention ◽

Perceived Service Quality

Investigating the Moderating Role of Enjoyment in the Relationship between Brand Image, Service Quality, and Convenience in Search and Purchase Behaviour in Multichannel Retailing

Asian Social Science ◽

10.5539/ass.v13n1p53 ◽

2016 ◽

Vol 13 (1) ◽

pp. 53 ◽

Cited By ~ 1

Author(s):

Hamideh Bagheri ◽

Meysam Hemmatishabani

Keyword(s):

Service Quality ◽

Brand Image ◽

Multichannel Retailing ◽

The Relationship ◽

The Effect of Corporate Social Responsibility on Airline Brand Image and Behavior Intention: The Moderating Role of Perceived Price and Service Quality

Korea Association of Business Education ◽

10.23839/kabe.2019.34.4.259 ◽

2019 ◽

Vol 34 (4) ◽

pp. 259-292

Author(s):

Gyung－Sik Won ◽

Song－Yi Lee

Keyword(s):

Corporate Social Responsibility ◽

Social Responsibility ◽

Service Quality ◽

Brand Image ◽

Behavior Intention ◽

Perceived Price ◽

Corporate Social ◽

And Behavior ◽

Investigating the managerial practices' effect on Employee-Perceived Service Quality with the moderating role of supportive leadership behavior

European Research on Management and Business Economics ◽

10.1016/j.iedeen.2018.11.001 ◽

2019 ◽

Vol 25 (1) ◽

pp. 8-14 ◽

Cited By ~ 2

Author(s):

Islam Bourini ◽

Ashraf Jahmani ◽

Roohi Mumtaz ◽

Faisal A. Al-Bourini

Keyword(s):

Service Quality ◽

Leadership Behavior ◽

Supportive Leadership ◽

Managerial Practices ◽

THE MODERATING ROLE OF SERVICE ENVIRONMENT ON THE EFFECTS OF FIRM REPUTATION AND PERCEIVED SERVICE QUALITY ON CONSUMER TRUST: A STUDY IN THE HEALTHCARE INDUSTRY

Journal of Global Strategic Management ◽

10.20460/jgsm.2014815646 ◽

2014 ◽

Vol 2 (8) ◽

pp. 111-111 ◽

Cited By ~ 1

Author(s):

Fatih KOÇ ◽

Volkan ÖZBEK ◽

Esra ALNIAÇIK

Keyword(s):

Service Quality ◽

Consumer Trust ◽

Healthcare Industry ◽

Firm Reputation ◽

Service Environment ◽

The effects of product reliability on brand image, repurchase intention, and word-of-mouth in the context of home meal replacement -The moderating role of the manufacturer type -

International Journal of Tourism and Hospitality Research ◽

10.21298/ijthr.2019.1.33.1.217 ◽

2019 ◽

Vol 33 (1) ◽

pp. 217-226

Author(s):

Jinsoo Hwang ◽

Young-Jin Yoon ◽

Hyunjoon Kim

Keyword(s):

Word Of Mouth ◽

Brand Image ◽

Repurchase Intention ◽

Product Reliability ◽

Meal Replacement ◽