International Journal of Internet Marketing and Advertising
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(FIVE YEARS 66)

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Published By Inderscience Enterprises Ltd.

1741-8100, 1477-5212
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

CUSTOMER ENGAGEMENT: A SYSTEMATIC REVIEW AND FUTURE RESEARCH AGENDA

2022 ◽  
Vol 16 (1) ◽  
pp. 1
Author(s):  
Hamendra Dangi ◽  
PANKAJ DESHWAL ◽  
GURVEEN KAUR
Keyword(s):  
Systematic Review ◽  
Research Agenda ◽  
Customer Engagement ◽  
Future Research ◽  
Future Research Agenda

SMS advertisement and purchasing intentions: an emerging market perspective

2022 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Marian Tsegah ◽  
Albert Martins ◽  
Joshua Doe ◽  
George Amoako
Keyword(s):  
Emerging Market ◽  
Market Perspective

Why follow beauty bloggers An investigation with Brazilian consumers

2021 ◽  
Vol 15 (3) ◽  
pp. 281
Author(s):  
Ana Maria Boa Morte Costa ◽  
Irene Raguenet Troccoli ◽  
Márcio Moutinho Abdalla

Exploring cultural influences on mobile marketing acceptance

2021 ◽  
Vol 15 (1) ◽  
pp. 1
Author(s):  
Meghan Pierce ◽  
Pingjun Jiang
Keyword(s):  
Cultural Influences ◽  
Mobile Marketing
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