The Influence of Consumer Ethnocentrism and Moderating Effects of Product Characteristics on Country of Origin Effects - Focusing on Chinese Consumers -
2017 ◽
Vol 17
(3)
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pp. 135-160
2006 ◽
Vol 18
(2)
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pp. 79-92
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2014 ◽
Vol 26
(4)
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pp. 284-310
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2011 ◽
Vol 24
(3)
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pp. 228-244
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2008 ◽
Vol 20
(2)
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pp. 17-31
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Keyword(s):
Keyword(s):
2004 ◽
Vol 32
(1)
◽
pp. 80-95
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1998 ◽
Vol 16
(3)
◽
pp. 150-199
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1995 ◽
Vol 29
(3)
◽
pp. 35-51
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2010 ◽
Vol 21
(3)
◽
pp. 258-271
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Keyword(s):