The Effect of Internal Marketing Factors of Food-service Franchise Company on Job Satisfaction of Supervisor

2019 ◽  
Vol 31 (5) ◽  
pp. 293-311
Author(s):  
Jin-Pyo Park ◽  
Hejin Chun
Keyword(s):  
Job Satisfaction ◽  
Food Service ◽  
Internal Marketing

scholarly journals MOTIVASI, KOMITMEN ORGANISASIONAL DAN KEPUASAN KERJA KARYAWAN DI WAROENG SPESIAL SAMBAL, JATINANGOR

2019 ◽  
Vol 10 (1) ◽  
pp. 29-42
Author(s):  
Sir Kalifatullah Ermaya ◽  
Siti Mujdalipah
Keyword(s):  
Job Satisfaction ◽  
Organizational Commitment ◽  
Employee Satisfaction ◽  
Industrial Revolution ◽  
Service Industry ◽  
Food Service ◽  
Quantitative Approach

The food service industry has received many challenges in the current era of disruption of the industrial revolution 4.0. Given the urgency of increasing the Motivation and Organizational Commitment in one of the restaurants in Jatinangor, the title of this study is "Motivation, Organizational Commitment and Job Satisfaction in Waroeng Spesial Sambal, Jatinangor". This research belongs to the category of associative causal research using a quantitative approach. The results showed: 1. Motivation partially has a significant effect on the Employee Satisfaction variable; 2. Organizational Commitment partially has no effect and isn’t significant on the Employee Satisfaction variable; 3. Motivation and Organizational Commitment simultaneously have a positive and significant effect on the Employee Satisfaction variable.

scholarly journals PENGARUH PEMASARAN INTERNAL TERHADAP KEPUASAN KERJA DAN ORIENTASI KONSUMEN DI RSUD PATUT PATUH PATJU LOMBOK BARAT

2016 ◽  
Vol 5 (4) ◽  
Author(s):  
Ni Made Citra Resmi
Keyword(s):  
Job Satisfaction ◽  
General Hospital ◽  
Customer Orientation ◽  
Internal Marketing

The research was conducted to analyse (1) The signification impact from internal marketingto job satisfaction at Region General Hospital Patut Patuh Patju West Lombok. (2) The significationimpact from job satisfaction to customer orientation at Region General Hospital Patut Patuh PatjuWest Lombok. (3) The signification impact from internal marketing to customer orientation at RegionGeneral Hospital Patut Patuh Patju West Lombok. This research is an assosiatif causal study. Thedata were collected by using questionaires distributed to nurses in Region General Hospital PatutPatuh Patju West Lombok totaling 150 people. The data was processed and analysed by Path Analysisthrough AMOS software. The results showed that: (1) Internal marketing has a positive andsignificant impact on job satisfaction. (2) Job satisfaction has a positive and significant impact oncustomer orientation. (3) Internal marketing has a positive and significant impact on customerorientation. (4) Internal marketing affects customer  orientation indirectly  through job satisfaction. Keywords: Internal Marketing, Job Satisfaction, Customer Orientation

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