Data analytics has grown in a machine learning context. Whatever the reason data is used or exploited, customer segmentation or marketing targeting, it must be processed first and represented on feature vectors. Many algorithms, such as clustering, regression, classification, and others, need to be represented and clarified in order to facilitate processing and statistical analysis. If we have seen, through the previous chapters, the importance of big data analysis (the Why?), as with every major innovation, the biggest confusion lies in the exact scope (What?) and its implementation (How?). In this chapter, we will take a look at the different algorithms and techniques analytics that we can use in order to exploit the large amounts of data.
The Strategy of Statistical Analysis of Audit Data in the Era of Big Data is Explored