Moderating Role of Implementation Stage in Enterprise Resource Planning (ERP) Projects in India: A Structural Equation Modeling (SEM) Approach

2015 ◽  
Vol 5 (4) ◽  
pp. 166
Author(s):  
C. Annamalai
Keyword(s):  
Structural Equation Modeling ◽  
Enterprise Resource Planning ◽  
Structural Equation ◽  
Resource Planning ◽  
Equation Modeling ◽  
Moderating Role ◽  
Implementation Stage

Promote the price promotion

2014 ◽  
Vol 26 (7) ◽  
pp. 1065-1082 ◽  
Author(s):  
Hui-Chun Huang ◽  
Ya-Ting Chang ◽  
Che-Yi Yeh ◽  
Chung-Wei Liao
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Purchase Intentions ◽  
Equation Modeling ◽  
Moderating Effects ◽  
Price Promotions ◽  
Content Type ◽  
Chain Stores ◽  
Moderating Role

Purpose – The authors empirically evaluated the effect of price promotions on customer quality evaluations and repeat-purchase intentions in coffee chain stores. The moderating role of customer characteristics in this process was also investigated. Design/methodology/approach – Consumers in 12 coffee chain stores were surveyed and 488 usable questionnaires were obtained. Relationships in the test model were examined using structural equation modeling techniques. A multiple-group solution was used to test the moderating effects of consumer characteristics. Findings – The results of structural equation modeling analyses suggested that price-promotion activities at Starbucks in Taiwan had a favorable effect on customer quality evaluations and positively influenced repeat-purchase intentions. The moderating effects of consumer characteristics were partially supported. Whereas sex showed no significant moderating effect, consumption frequency did demonstrate a moderating effect. Practical implications – The results indicate that existing customers may see price promotions at Starbucks in Taiwan as a reward or incentive, and thus lead to an increase in favorable evaluations. The findings provide a new perspective that may encourage those involved in the marketing of coffee chain stores to manage price promotions in a more strategic manner by considering customer characteristics. Originality/value – The effects of price promotions on brand evaluation remain controversial and may vary among product categories. Additionally, most studies regarding price promotions have used an experimental approach, and few studies of price promotions in the coffee industry have been reported. The study is among the first to empirically examine the effects of price promotions and the moderating role of consumer characteristics in the process at coffee chain stores.

scholarly journals The Impact Mechanisms of Psychological Learning Climate on Employees' Innovative Use of Information Systems

2020 ◽  
Vol 28 (2) ◽  
pp. 52-72
Author(s):  
Yuanyuan Guo ◽  
Chaoyou Wang
Keyword(s):  
Information Systems ◽  
Enterprise Resource Planning ◽  
Structural Equation ◽  
Resource Planning ◽  
Equation Modeling ◽  
Learning Climate ◽  
Erp Systems ◽  
Creative Self ◽  
The Impact

The aim of this study is to explore the impact mechanisms of psychological learning climate on employees' innovative use of information systems (IS). Using structural equation modeling, this study develops a theoretical model to investigate how the psychological learning climate affects innovative IS use by introducing individual motivational factors as mediators. The model is tested through a survey of 163 employees using enterprise resource planning (ERP) systems in China. The results suggest that psychological learning climate is positively related to innovative IS use both directly and indirectly. The indirect effect works through motivating employees' intrinsic motivation and creative self-efficiency. This study adds to the literature on IS use by identifying and examining the role of psychological learning climate as a driver of innovative IS use. The findings could provide managers with an understanding of how management can inspire employees' potential in IS innovation.

scholarly journals Analisis Keberhasilan Enterprise Resource Planning Menggunakan Model DeLone and McLean Tingkat Individual

2020 ◽  
Vol 6 (1) ◽  
pp. 64-73
Author(s):  
Mochamad Rizky Ilmawawn ◽  
Vera Pujani
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Enterprise Resource Planning ◽  
Structural Equation ◽  
Information Quality ◽  
Resource Planning ◽  
Equation Modeling ◽  
System Quality ◽  
Delone And Mclean

Saat ini organisasi sangat bergantung pada sistem informasi untuk meningkatkan kinerja mereka dan tetap kompetitif. Begitu pula dengan perusahaan manufaktur, sebagai sebuah organisasi yang memiliki bisnis proses yang sangat besar perlu mengimplementasikan ERP (Enterprise Resource Planning) dari SAP. Pengukuran keberhasilan atau efektivitas sistem informasi (SI) sangat penting untuk menilai dan keefektifan tindakan manajemen IS dan investasi IS. Analisis keberhasilan SI dilakukan dengan DeLone dan McLean’s sistem informasi sukses model yang memiliki enam dimensi dalam kerangka kerjanya yaitu: information quality (kualitas informasi), system quality (kualitas sistem), service quality (kualitas layanan), extended use (pengembangan penggunaan), user satisfactory (kepuasan user), dan individual benefit (manfaat individu). Penelitian ini menggunakan metode penelitian kuantitatif dan survei terhadap 239 karyawan sebuah perusahaan manufaktur yang ada di Kota Padang. Data yang diperoleh diolah menggunakan Structural Equation Modeling (SEM) dengan menggunakan software AMOS. Hasil dari penelitian ini menunjukkan model penelitian yang diajukan memiliki kesesuaian yang baik dengan data. Kemudian dari delapan (8) hipotesis yang diuji, seluruh hipotesis tersebut didukung oleh data yang diteliti menunjukkan bahwa semua dimensi berpengaruh secara signifikan terhadap penggunaan individu.

scholarly journals How Attributes of Green Advertising Affect Purchase Intention: The Moderating Role of Consumer Innovativeness

2021 ◽  
Vol 13 (16) ◽  
pp. 8723
Author(s):  
Woohyuk Kim ◽  
Seunghee Cha
Keyword(s):  
Structural Equation Modeling ◽  
Purchase Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Consumer Innovativeness ◽  
Green Advertising ◽  
Advertising Strategies ◽  
The Relationship ◽  
Moderating Role

Although the importance of green advertising has increased, there is still little research in terms of attributes of green advertising. The purpose of our study was to investigate the relationship between attributes of green advertising and purchase intention when moderated by consumer innovativeness. After collecting data from consumers in South Korea, we analyzed 200 usable surveys in structural equation modeling. The analysis revealed positive relationships between three attributes of green advertising (i.e., attractiveness, informativity, and reliability) and purchase intention and identified the moderating role of consumer innovativeness in those relationships. Our findings have implications for marketing, especially for the development of green advertising strategies.

Gender Type as a Moderator Variable in the Relationship between Teacher’s Job Satisfaction and Professional Motivation using Multi-group Structural Equation Modeling: نوع الجنس كمتغير معدل في العلاقة بين الرضا الوظيفي والدافعية المهنية للمعلمين باستخدام نمذجة المعادلة البنائية متعددة المجموعات

2020 ◽  
Vol 4 (46) ◽  
Author(s):  
Reda Rabie Abdel- Haleim
Keyword(s):  
Job Satisfaction ◽  
Structural Equation Modeling ◽  
Structural Equation ◽  
Equation Modeling ◽  
Moderator Variable ◽  
Satisfaction Scale ◽  
Study Results ◽  
The Relationship ◽  
Moderating Role

The current research aims at identifying the level of job satisfaction and professional motivation in teachers, as well as the examination of the role of their gender as a moderator variable in that relationship using a multi-group structural equation modeling (SEM). The sample consisted of (221) teachers from Minia Governorate, Egypt. For data collection, the researcher prepared two scales; the job satisfaction scale and the professional motivation scale and applied them on the study sample after obtaining the approval of the local ethical committee. Results revealed that all job satisfaction dimensions and the overall degree of job satisfaction were within a moderate possession degree. Furthermore, the study results demonstrated that the moderating role of the gender male- female did not differ in the relationship between job satisfaction and professional motivation of teachers. In light of the research results, a set of recommendations and proposals presented aimed at increasing the level of job satisfaction and improving the professional motivation of teachers.

scholarly journals Impact of Enterprise Resource Planning (ERP) Implementation on Performance of an Education Enterprise: A Structural Equation Modeling (SEM)

2021 ◽  
Vol 16 (2) ◽  
pp. 37-52
Author(s):  
Wilmer Cruz-Torres ◽  
Aldo Alvarez-Risco ◽  
Shyla Del-Aguila-Arcentales
Keyword(s):  
Structural Equation Modeling ◽  
Enterprise Resource Planning ◽  
Structural Equation ◽  
Process Management ◽  
Resource Planning ◽  
Mediating Effect ◽  
Technology Literacy ◽  
Equation Modeling ◽  
Erp Implementation ◽  
The Impact

Abstract This study focused on to examine whether the implementation of Enterprise Resource Planning (ERP) in a Peruvian education enterprise impacts on process management of enterprise which in turn enhance the performance of employees. Also, it is analyzed the impact of technology literacy on process management. Empirical data were collected using a survey questionnaire which was distributed to 142 ERP users in a Peruvian education enterprise to test the relationships among variables. Using Partial Least Squares Structural Equation Modeling (PLS-SEM) was analyzed the validity of construct and discriminant and, internal consistency by the composite reliability. ERP implementation has a positive impact in the performance of employees. The process management had a mediation effect between ERP implementation and performance. Also, technology literacy had an impact on performance. Outcomes provide further support for the validity of the model in Peru and globally. Thus, business owner/managers can use the model to help improve their options of success. Other stakeholders, investors and institutions that provide them with investment can also benefit from this model. The information also provides information to ERP implementation agents to support small business development. This is the first study reports the mediating effect of business strategy and organizational capabilities on the relationship between ERP implementation and firm performance. The outcomes of this study can be used to evaluate success of the ERP implementation evaluating preliminary the basic level of technology literacy.

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