Do cognitive and affective expressions matter in purchase conversion? A live chat perspective

2019 ◽  
Vol 71 (4) ◽  
pp. 436-449
Author(s):  
Lele Kang ◽  
Chuan‐Hoo Tan ◽  
J. Leon Zhao
2014 ◽  
Vol 24 (1) ◽  
pp. 113-131 ◽  
Author(s):  
Svetlana Jović

In the present article, I explore how urban youth use narrating for self-presentation as they relate to diverse contexts and audiences. Diverse narrative genres employed in this study were used as a socio-cognitive tool for looking into enactments of relational complexity — a skill of adjusting one’s communications to audiences and contexts. Thirteen adolescents were asked to narrate about the most important aspects of their lives, using two different genres and addressing two different audiences. I explored youth’s systematically varied use of psychological state expressions, as they navigated through different genres and audiences. As adolescents narrate either about the negative experiences or for the imagined peer audience, their narrating involves more cognitive than affective expressions. This indicates that systematic changes take place in narrating as a socio-cognitive process when there is a need for more intense work around issues, either to figure out what is happening, or to try to present oneself in the best light to salient others.


2002 ◽  
Vol 30 (1) ◽  
pp. 24-33 ◽  
Author(s):  
Marc S. Spindelman

Serious concerns about pervasive, persistent, and unjustified social inequalities have prompted a small—but growing—number of academic commentators to raise some hard and troubling questions for those who would like to legalize physician-assisted suicide. In various ways, these commentators have asked: In light of existing social inequalities—inequalities that operate, for example, along sometimes intersecting lines of race, class, age, sex (including sexual orientation), and disability—how persuasive are autonomy-based arguments in favor of legalization of assisted suicide when those arguments depend (as they typically do) on a conception of autonomy that either presupposes social equality or does not expressly account for its absence? How compelling are arguments that we ought to legalize assisted suicide out of feelings of mercy for the sick and dying, when such affective expressions may actually be the socially acceptable manifestation of private ambivalence that includes merciless discrimination?


Author(s):  
Moojan Ghafurian ◽  
Gabriella Lakatos ◽  
Zhuofu Tao ◽  
Kerstin Dautenhahn

2020 ◽  
Vol 5 (3) ◽  
pp. 121-129
Author(s):  
Dira Fatrina ◽  
Insannul Kamil ◽  
Alizar Hasan

Mengetahui faktor-faktor yang mempengaruhi konsumen untuk memutuskan membeli sebuah barang secara online adalah merupakan hal yang sangat krusial bagi pelaku usaha untuk mampu memenangkan persaingan antar pelaku usaha di situs e-commerce. Pada artikel ini, pengaruh live chat terhadap keputusan pembelian dipelajari dengan menggunakan perilaku penjual dan E-WOM dengan kelompok rujukan sebagai variabel mediasi. Teknik Structural Equation Modeling (SEM) dengan Partial Least Square (PLS) digunakan untuk mengolah data. Hasil studi menunjukkan bahwa live chat yang diharapkan mampu menjadi penghubung antar penjual dan pembeli ternyata belum memiliki pengaruh yang signifikan terhadap keputusan pembelian, tetapi review dari pembeli sebelumnya dengan memanfaatkan rekomendasi dari kelompok rujukan (selebriti) sebagai variabel mediasi dapat memberikan pengaruh yang signifikan terhadap keputusan pembelian calon pembeli.


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