Brand Gravity-Resonance Capability on Brand Love: a Resource-Advantage theory Perspective

<p>This research intends to explore the experience of using brands in the past to increasingly love product brands through brand gravity-resonance capability, especially in the competition of the multi-business product sector. The novelty of this study lies in the synthesis of brand gravity variables, and brand resonance provides the proposed brand gravity-resonance capability variables of the resource-advantage theory of competition proposition results. Data were collected from 499 small and medium-sized business respondents through the dissemination of questionnaires and interviews. The SEM-PLS technique analyzes data with a path mediated by brand gravity-resonance capability on brand love. The results showed that brand gravity-resonance capability successfully mediated the brand experience relationship in brand love and the direct connection of brand experience in the past, and brand gravity-resonance capability in brand love managed to increase the sense of brand love. The practical implications of the novelty of this variable provide improvements to MSME managers or businesses to resonate the value of digital aggressiveness, configure science, integrate customer systems, and be oriented towards the creation of new markets. Conceptual implications contribute as new conceptual models that can bridge negative experiences to result in a dynamic and competitive comparative advantage in the market.</p>

Study Abroad and Student Exchange Experiences of International Students: The Sociocultural and Psychological Racism Perspective

Malaysian students like to study abroad and experience the international exchanging programmes during their university voyage. Due to the technology and entertainment developments, South Korea is one of the popular education destinations for many international students, particularly Malaysian students. Based on the Sociocultural and Psychological-Racism perspective, this study's purpose focused on describing their challenges, academic experiences, and living experiences in South Korea. The results indicated that Chinese-Malaysian students experienced significant negative experiences, including discrimination based on their place of origin, cultural characteristics and social behaviours, and special background and status as non-traditional students. Although Malaysia and South Korea share similar East Asian practice, all participants regretted their study abroad experiences in South Korea. The findings of this study will contribute to the knowledge about the study abroad experiences of Malaysian students, overseas learning experiences, managerial developments of international students’ services, and the governmental policies for global views for the South Korean communities. Received: 6 August 2021 / Accepted: 7 October 2021 / Published: 3 January 2022

Realistic Motion Avatars are the Future for Social Interaction in Virtual Reality

This study evaluated participant self-reported appraisal of social interactions with another person in virtual reality (VR) where their conversational partner was represented by a realistic motion avatar. We use the term realistic motion avatar because: 1. The avatar was modelled to look like the conversational partner it represented, and 2. Full face and body motion capture was utilised so that the avatar mimicked the facial and body language of the conversational partner in real-time. We compared social interaction in VR with face-to-face interaction across two communicative contexts: 1. Getting acquainted conversation, and 2. A structured interview where the participant engaged in self-disclosure about positive and negative experiences. Overall, participants largely indicated they preferred face-to-face over VR communication. However, some participants did indicate a preference for VR communication. Additionally, an analysis of post-conversation ratings indicated no significant difference for rated enjoyment, understanding, self-disclosure, comfort, and awkwardness between communication modes. The only ratings where face-to-face was found to be superior was for perceived closeness across both types of communication, and for feeling understood specifically when disclosing negative experiences. Most participants perceived frequent eye contact in both face-to-face and VR interaction, but typically more eye contact when face-to-face. Eye contact was positively associated with rated enjoyment, closeness, and comfort. Overall, our findings suggest that harnessing full face and body motion capture can make social interaction in VR very similar to face-to-face interaction. We anticipate that VR social interaction is poised to become the next major technological evolution for human computer mediated communication and suggest avenues for further research.

The perception of episiotomy among Iranian women: a qualitative study

Background Around 70% of women who give birth vaginally experience perineal injury during childbirth, which may happen spontaneously or as a result of the incision made to facilitate childbirth. There are very few studies on the perceptions of episiotomy recipients about these services. Therefore, investigating these women's perception is crucial for providing appropriate care. Methods This qualitative study examined 20 women from hospitals and health centres who had undergone episiotomy using in-depth semi-structured interviews. Data were analysed using conventional content analysis and the accuracy and rigour of the data were assessed using the Lincoln and Guba criteria. Results The ‘change in perception and behaviour’ theme encompassed one category of negative experiences and views about episiotomy and a second category covering positive views. Conclusions Women's perceptions of episiotomy contained both positive and negative views. Since healthcare systems should support mothers' physical and mental health, it is recommended that health policymakers devise plans to boost factors that lead to positive views and eliminate those contributing to negative experiences and views.

The Origins of Common Identity: Evidence from Alsace-Lorraine

We study how more negative historical exposure to the actions of nation-states—like war, occupation, and repression—affects the formation of regional identity. The quasi-exogenous division of the French regions Alsace and Lorraine allows us to implement a geographical regression discontinuity design at the municipal level. Using measures of stated and revealed preferences, we find that more negative experiences with nation-states are associated with a stronger regional identity in the short, medium, and long run. This is linked to preferences for more regional decision-making. Establishing regional organizations seems to be a key mechanism to maintaining and strengthening regional identity. (JEL H77, N43, N44, N93, N94, Z13)

Pengalaman komunikasi ibu tunggal di masa pandemi covid-19

It's not easy being a mother and a father at the same time, especially during the Covid-19 pandemic. This study aims to look at the communication experience of single mothers during the Covid-19 pandemic, this research uses a phenomenological qualitative method approach. The results of the research are that during the Covid-19 pandemic, many parents have difficulty communicating in parenting where two parents also carry out the dual function of being parents as well as being teachers for the benefit of children who also carry out learning activities at home, single mothers experience negative experiences at the same time. positive experience when carrying out the function of being both a mother and a father at the same time. Negative experiences are felt when mothers have to work for a living and become teachers for children who do learning activities at home, mothers find it difficult to communicate with children asking for educational functions usually carried out by teachers at school. A positive experience was felt by mothers during the Covid-19 pandemic when they were able to share difficulties and children could understand the condition of mothers who had to carry out the role of a single mother. This research is important to do in order to provide understanding to policy makers to consider the psychological condition of the family when they have to follow government policies to stay at home.

Ancestral Selfies and Historical Traumas: Who Do You Feel You Are?

The potential for ‘historical trauma’ is deeply rooted within the evolved human mind, which constructs its reality through narrative in the shape of personally and culturally relevant stories. From its roots within psychoanalytic theory and practice and through its clear links with infant attachment, historical trauma can be theoretically linked with stress biology and the concept of Adverse Childhood Experiences. Via this trajectory, it has the potential to become more commonly drawn upon in the field of public health, despite inconclusive attempts to link it to social epigenetics. It is proposed that when the historical trauma narrative invades family histories via negative experiences that have deeply impacted upon the lives of ancestors, descendants may be drawn to ‘traumatic reenactment’ through fantasy. This is explored with reference to my own recently published novel, examining its content through the perspective of the ‘psychic work’ it represents with respect to reconciling the self to the traumatic experiences of ancestors.

A non-randomized clinical trial to examine patients’ experiences and communication during telemonitoring of pacemakers after five years follow-up

Patients with pacemakers need regular follow-ups which are demanding. Telemonitoring for pacemaker can provide a new opportunity to avoid follow-up visits. On the other hand, in-person visits could help patients with pacemakers to cope better with the anxiety linked to their condition and maintain better communication with their doctors than simple remote control of their device status. Therefore, our objective was to analyze the experiences and communication comparing telemonitoring (TM) versus conventional monitoring (CM) of patients with pacemakers. A single-center, controlled, non-randomized, non-blinded clinical trial was designed. Data were collected five years after implantation in a cohort of 89 consecutive patients assigned to two different groups: TM and CM. The ‘Generic Short Patient Experiences Questionnaire’ (GS-PEQ) was used to assess patients’ experiences, and the Healthcare Communication Questionnaire (HCCQ) was used to measure the communication of patients with healthcare professionals. Additionally, an ad-hoc survey including items from the ‘Telehealth Patient Satisfaction Survey’ and a ‘costs survey’ was used. After five years, 55 patients completed the study (TM = 21; CM = 34). Participants’ mean (±SD) age was 81 (±6.47), and 31% were females. No differences in baseline characteristics between groups were found. The comparative analyses TM versus CM showed some significant differences. According to GS-PEQ, TM users received adequate information about their diagnosis or afflictions (p = .035) and the treatment was better adapted to their situation (p = .009). Both groups reported negative experiences regarding their involvement in their treatment decisions, the waiting time before admission, and perceived a low-benefit. According to HCCQ, the TM group experienced poorer consultation management by the healthcare provider (p = .041). Participants reported positive overall communication experiences. The study provides insights into the experiences and communication in PM monitoring services as well as specific areas where users reported negative experiences such as the consultation management by clinicians. Trial registration: ClinicalTrials.gov NCT02234245.

Communication Experiences and Challenges of Kindergarten and Elementary Teachers in Online Learning during the COVID-19 Pandemic

The increasing number of patients recovering from the COVID-19 and the decreasing number of people exposed to the infection seemed to raise the community’s hopes for returning to face-to-face learning. Some schools have slowly implemented face-to-face learning. Teachers sincerely hope to optimize face-to-face learning soon. However, there are still pros and cons over face-to-face learning for fear of schools turning into COVID-19 clusters. The teachers complained about various online learning problems, so they applied for permission to conduct face-to-face learning. The purpose of this research is to understand teachers’ experiences in online learning during the COVID-19 pandemic, including positive and negative experiences as well as obstacles in the online learning during the pandemic. This study uses descriptive qualitative research methods, with data collection technique conducted through documentation studies as well as interviews with five kindergarten and elementary school teachers. The selection of research subjects used purposive sampling. The results of this study revealed that the teachers had extraordinary experiences, both negative and positive. The negative experiences during online learning are related to confusion, culture shock, dissatisfaction, stress, fatigue, and overwhelm, while the positive experiences are related to the ease of attending meetings simultaneously, carrying out activities at home and gaining new knowledge, especially in communication technology. Barriers and challenges experienced by teachers in online learning during the pandemic are technical and non-technical in nature.