Bulgaria faced and still is facing many challenges in the accession process to the EU. Free movement of capital, and especially the development of the land market, is one of them. Although the progress is made, the market is still developing and the land prices are still below the average prices in EU. There are different reasons for this: very fragmented land after the restitution process, chaotic transactions, lack of bank credits for agricultural purposes, unrealistic expectations after the accession to the EU, etc. The land lease continues to be the preferred way for land cultivation instead of buying of land. All those problems are studied in the current paper. A concept for e-service that could contribute to solving the problems is introduced; relevant e-services are summarized and a particular solution is presented that uses results of the eTen project Bizmap.net. It is described how this solution could be used in the Bulgarian land market.