The Relevance of Communication Design and the Undeniable Power of Brands

Daniel Raposo ◽  
Fernando Oliveira ◽  
Catarina Lélis
Humaniora ◽  
2010 ◽  
Vol 1 (2) ◽  
pp. 705
Tunjung Riyadi

 A work of visual communication design which aired on the television screen has a different perspective in its interpretation in the eyes of the audience when compared to other media. By understanding the characteristics and nature of media, proper exploration of graphic design can easily be created. Through literature study, observations of the author as a practitioner of graphic design for television and comparisons with the print media will facilitate the understanding of this study. 

2020 ◽  
Vol 8 (4) ◽  
pp. 4-14
Ryan Cheek

Building on the work of technical communication scholars concerned with social justice and electoral politics, this article examines the Coray for Congress (1994) campaign as a case study to argue in support of a more formal disciplinary commitment to political technical communication (PxTC). Specifically, I closely analyze the ideographic communication design of pre-digital PxTC artifacts from the campaign archive. The type of pre-digital political communication design products analyzed in this article are ubiquitous even today. The implications of four dominant ideographs are analyzed in this case study: <jobs>, <communities>, <families>, and <"see PDF">. Key takeaways for PxTC practitioners, educators, and scholars are discussed.

2021 ◽  
Vol 9 (1) ◽  
pp. 4-19
Shannon Butts ◽  
Madison Jones

This article shares lessons from designing <u>EcoTour</u>, a multimedia environmental advocacy project in a state park, and it describes theoretical, practical, and pedagogical connections between locative media and community-engaged design. While maps can help share information about places, people, and change, they also limit how we visualize complex stories. Using deep mapping, and blending augmented reality with digital maps, EcoTour helps people understand big problems like climate change within the context of their local community. This article demonstrates the rhetorical potential of community-engaged design strategies to affect users, prompt action, and create more democratic discourse in environmental communication.

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