scholarly journals Research on the Application of Artificial Intelligence in the Innovative Development of Visual Communication Design Education

2021 ◽  
Vol 1744 (3) ◽  
pp. 032196
Author(s):  
Ping Wang
Keyword(s):  
Artificial Intelligence ◽  
Visual Communication ◽  
Design Education ◽  
Innovative Development ◽  
Visual Communication Design ◽  
Communication Design

scholarly journals Development Trend of Ecological and Green Visual Communication Design Education in the New Era

2021 ◽  
Author(s):  
Jian Rao, Jingwen Huang
Keyword(s):  
Visual Communication ◽  
Design Education ◽  
Design Thinking ◽  
Material Selection ◽  
Rapid Development ◽  
Green Design ◽  
Recycling Rate ◽  
Visual Communication Design ◽  
Communication Design ◽  
Specific Implementation

In recent years, green design has experienced rapid development, but also exposed a series of problems such as high cost, lack of humanization, low recycling rate and so on. For these drawbacks, designers have an unavoidable responsibility. This paper analyzes the existing problems in green design. From the change of design thinking, the eco-friendly design method is explored. In this paper, the design from material selection to production, and then to the recovery of the whole process of overall consideration, follow the principle of reduction, reuse, recycling. The content of visual communication design can be roughly classified. According to their own characteristics, the best design scheme is selected. Through the application of different media, replace the high pollution, high consumption of paper printing. It is proposed that the large-scale promotion of environmental protection materials can be realized by simplifying the quantity and types of materials. At the same time, this paper expounds the implementation method of green design education in art design education in Colleges and universities. This paper fully analyzes the purpose and value of green design education from the curriculum and content, teaching methods, the specific implementation of teaching effect evaluation and evaluation. The results show that promoting sustainable development of green education can cultivate students' creativity, innovation and creative ability. A perfect green design education system and a correct concept of ecological civilization can be established.

scholarly journals Application of The Synesthetic Approach in A Layout Design Course

2021 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Ellis Melini
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Design Education ◽  
Layout Design ◽  
Page Layout ◽  
Visual Communication Design ◽  
Communication Design ◽  
Visual Composition ◽  
Second Year

<p>In visual communication design education, teachers strive to help students understand how to generate ideas in whatever form of graphics they are trying to create. This paper focuses on how we apply the concept of synesthesia in a visual composition, specifically in the form of a page layout comprising both text and images. This research is done in a class of second-year students majoring in graphic design in a visual communication design bachelor program. Students are given an assignment to create a multi-column layout and incorporate the synesthesia concept in their design. The result is quite interesting, with some artworks showing what can be considered as universal synesthetic experience for the viewers. The artworks are then evaluated and considered for future classroom exercises.</p>

scholarly journals FENOMENA DIGITAL ERA REVOLUSI INDUSTRI 4.0

2019 ◽  
Vol 4 (1) ◽  
pp. 47
Author(s):  
Farid Abdullah
Keyword(s):  
Los Angeles ◽  
Visual Communication ◽  
Design Education ◽  
Industrial Revolution ◽  
Visual Effects ◽  
Visual Communication Design ◽  
Communication Design ◽  
Digital Era ◽  
Design Paradigm ◽  
Set Up

<p><strong>Abstract </strong></p><p><strong></strong><br />Digital Phenomena in Industrial Revolution 4.0. Entering the era of Industrial Revolution 4.0, the Indonesian government set up a roadmap in the form of Making Indonesia 4.0. To support the digital phenomenon, this article is strengthened by public lecture Eric Hanson CEO of xRez Studio Inc. Greater Los Angeles, USA, on February 5, 2018 themed “Creating Digital Cities”. As a designer, visual effects senior producer,<br />and 3-dimensional digital artist he has been in the production of visual effects-based films in Holywood. The arrival of Hanson made an important contribution to Visual Communication and Multimedia Design education in Indonesia. Visual communication design paradigm according to Hanson experiencing a media shifting. Many works of art, multi media, prints, previously leaning on consumables, shifted to E-media. The existence of this e-media is difficult to resist and many of the efficiency it produces.<br />Hanson also explained his arrival as a form of introduction to the younger generation the opportunities of work in the field of visual communication design.</p><p><br /><strong>Abstrak</strong><br />Fenomena Digital Era Revolusi Industri 4.0. Memasuki era Revolusi Industri 4.0, pemerintah Indonesia menyusun peta jalan berupa Making Indonesia 4.0. Untuk mendukung fenomena digital tersebut, tulisan ini diperkuat kuliah umum Eric Hanson, CEO xRez Studio Inc. Greater Los Angeles, USA, bertema “Creating Digital Cities”.<br />Pendekatan yang dipakai dalam tulisan ini adalah deskriptif-naratif, memakai teori Rogers E. Shoemaker (1995) difusi teknologi komputer terhadap komunitas seni. Fenomena desain komunikasi visual menurut Hanson mengalami perubahan media (media shifting). Banyak karya seni, multimedia, cetakan, yang sebelumnya bersandar pada bahan habis, bergeser pada e-media. Keberadaan e-media ini sulit ditolak dan banyak efisiensi yang dihasilkannya. Simpulan dari tulisan ini adalah telah terjadi fenomena digitalisasi di berbagai kota-kota dunia dan perlunya introduksi kepada generasi muda tanah air terhadap peluang-peluang kerja di bidang desain</p>

scholarly journals FOTOGRAFI DALAM DESAIN KOMUNIKASI VISUAL (DKV)

Imaji ◽  
2018 ◽  
Vol 15 (2) ◽  
Author(s):  
Prayanto Widyo Harsanto
Keyword(s):  
Higher Education ◽  
Visual Communication ◽  
Design Education ◽  
Educational Institutions ◽  
Work Culture ◽  
Visual Communication Design ◽  
Communication Design ◽  
Digital Era ◽  
Design Program ◽  
The World

Kebutuhan penggunaan karya fotografi untuk elemen iklan cetak saat ini masih tinggi. Iklan cetak di Indonesia 98% menggunakan ilustrasi dengan menggunakan teknik fotografi. Serta, pengetahuan dan keterampilan fotografi telah diberikan sebagai mata kuliah wajib di Perguruan Tinggi yang memiliki Program Studi Desain Komunikasi Visual (DKV). Tujuan tulisan ini adalah untuk mengingatkan betapa pentingnya pelajaran fotografi di desain grafis atau DKV, sehingga penting untuk dikelola dengan baik. Selepas tahun 1990-an dunia fotografi mulai memasuki era teknologi digital yang merubah budaya kerja di industri. Dari ketergantungan pada kemampuan skill manual manusia, berubah menjadi serba komputerisasi (digital). Era analog sedikit demi sedikit telah ditinggalkan karena di era digital kegiatan memotret dan paradigma tentang fotografi sudah bergeser. Dunia fotografi dulu dianggap kegiatan yang sulit dan mahal, namun sekarang relatif murah dan mudah. Teknologi boleh berkembang serta paradigma dapat bergeser, tetapi fungsi dan makna pada karya fotografi tetap penting serta diperlukan dalam desain komunikasi visual. Pendidikan Tinggi DKV tentunya ingin menciptakan sumber daya insani yang kompeten pada bidangnya dan diharapkan dapat memberikan kontribusi optimal di lapangan kerja. Alangkah baiknya apabila lembaga pendidikan mempedulikan profesi yang sesuai dengan levelnya.Kata kunci: fotografi, pendidikan DKV, desain komunikasi visual PHOTOGRAPHY IN VISUAL COMMUNICATION DESIGNAbstractThe need for photography works for printed advertisement is still high. Ninety-eight percents of printed advertisements in Indonesia use illustrations from photography techniques. In addition, the knowledge and skills of photography have been given as compulsory subjects in Higher Education which have a Visual Communication Design Program. The purpose of this paper is to remind us of the importance of photography lessons in graphic design that it is important to be well managed. After the 1990s the world of photography began to enter the age of digital technology that changed the work culture in the industry, from its dependence on human or manual skills into a completely computerized (digital) one. The analogue era has been gradually abandoned because in the digital era photographing activities and the paradigm about photography have shifted. The world of photography was once considered a difficult and expensive activity, but is now relatively cheap and easy. echnology may evolve as well as paradigms may shift, but the function and significance of photography work remain important and necessary in visual communication design. The purpose of a Visual Communication-Design program in Higher Education is to create competent human resources that are able to contribute optimally in the field of work. It would be nice if the educational institutions care about the profession in accordance with the level.Keywords: photography, visual communication design, education

scholarly journals New Perspective on Visual Communication Design Education: An Empirical Study of Applying Narrative Theory to Graphic Design Courses

2017 ◽  
Vol 6 (2) ◽  
pp. 188 ◽  
Author(s):  
Chao-Ming Yang ◽  
Tzu-Fan Hsu
Keyword(s):  
Graphic Design ◽  
Visual Memory ◽  
Visual Communication ◽  
Design Education ◽  
Narrative Theory ◽  
Scientific Discipline ◽  
Visual Communication Design ◽  
Communication Design ◽  
New Perspective ◽  
Narrative Techniques

Visual communication design (VCD) is a form of nonverbal communication. The application of relevant linguistic or semiotic theories to VCD education renders graphic design an innovative and scientific discipline. In this study, actual teaching activities were examined to verify the feasibility of applying narrative theory to graphic design courses. Matched group design was employed to equally divide 30 participants into experimental and control groups, who participated in distinct activities over a 4-week period. The results revealed that incorporating narrative theory into graphic design courses enabled increasing students’ poster design capabilities across various dimensions, including thematic concept, image creativity, and visual aesthetic. Narrative is a storytelling method. Applying narrative techniques to VCD not only facilitates the creativity of designers, but also elicits the audience’s visual memory, thereby encouraging a bidirectional communication between the two entities.

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