Can Well-Being be Measured Using Facebook Status Updates? Validation of Facebook’s Gross National Happiness Index

2012 ◽  
Vol 115 (1) ◽  
pp. 483-491 ◽  
Author(s):  
N. Wang ◽  
M. Kosinski ◽  
D. J. Stillwell ◽  
J. Rust
2018 ◽  
Vol 38 (3) ◽  
pp. 331-340 ◽  
Author(s):  
Gene R. Laczniak ◽  
Nicholas J. C. Santos

This theoretical commentary explores the concept of Gross National Happiness (GNH) and connects it with several central macromarketing concepts such as QoL, ethics, the common good, the purpose of market activity as well as the United Nations’ Sustainable Development Goals. The paper portrays GNH as a normative concept that captures collective well-being; it categorizes GNH, at least from the standpoint of Western moral philosophy, as most closely aligned with classical utilitarianism, and it distinguishes GNH from QoL on the basis of its predominantly aspirational and subjective orientation. It asserts that GNH can be seen as one manifestation of the common good, and, in that manner can be perceived as a ‘more ethical’ conception of the purpose of business activity. Finally, it links GNH to promising areas of Macromarketing scholarship. One essential contribution of this commentary is that it differentiates subjective community happiness from more objective measures of QoL familiar to macromarketing studies.


The term “Gross National Happiness” or GNH emerged in the 1970s, when journalists asked Bhutan’s Fourth King about his country’s gross national product. The young king’s reply, that “Gross National Happiness is more important than gross national product,” clearly articulated his vision that the happiness and well-being of the country, rather than simply its economic output, should be the focus of the country’s development....


2018 ◽  
Vol 5 (2) ◽  
Author(s):  
Archana Bakshi ◽  
Kanwaljit Kaur

Happiness is a multidimensional concept with strong predisposition for qualitative dimensions-emotional well-being, good life, generosity, freedom from suffering, health, sustainability etc. Its measurement also requires interdisciplinary orientation. International organizations and academia are envisioning several permutations and combinations of subjective and objective indicators to assess happiness. There has been an evolution of methods, surveys and indices to measure happiness since the late 20th century. Bhutan’s Gross National Happiness index has been suggestive of qualitative ramifications of economic development. It is being preferred over Gross National Product as it imbibes diverse dimensions for human welfare, peace and sustainability. The present paper seeks to illuminate happiness as a multidimensional concept and further explore its major dimensions through a primary study of 114 respondents using Google forms. 32 factors leading to happiness were drawn from this Gross National Happiness index and Exploratory Factor Analysis was done. Eight factors were found to be significant: personal life; environmental conditions; self-esteem; professional attributes; cultural traits; physical fitness; spiritual aspect and institutional factors.


2019 ◽  
Vol 7 (3) ◽  
pp. 55
Author(s):  
Dorji Wangchuk ◽  
Thinley Tobgay

The roles and responsibilities of the business community to the society are underexplored and least understood both by the business community as well as by the society in general. In the absence of any guideline on the societal responsibilities of the business community in Bhutan, an intellectual gap possibly exists between the ideology of Gross National Happiness and the roles of the business community. Thus, this review explores the tangible societal responsibilities of the business community. It also discuses the long-established arguments on the roles of business to society beyond profit making and maximizing its financial well-being. Using key words such as the business community, well-being, social responsibilities, Buddhist economics, western economics, and sustainable business, 114 articles were retrieved from the web-based resources. The data generated thus were analysed using the constant comparison analysis of QUAL approach. The finding indicates that the societal responsibility of the business community is an oxymoron conceptually. The paper also addresses the principles of Gross National Happiness as an approach to promoting a responsive and sustainable business community. However, an in-depth research is necessary to understand the roles and responsibilities of the business community in the context of Gross National Happiness.


Author(s):  
Janani Suresh

Abstract: Happiness isn't always simply the state of being glad, it is also a nation of well-being and contentment. Happiness isn't always simply an outside expression of pleasure and bliss however inner contentment as nicely. Happiness, being an expression, is proven and felt and additionally because of human beings, activities and situations. We regularly ask others; Are you glad?, however have you ever requested yourself? Are you glad? This paper is an try and positioned to check the Gross National Happiness formulated with the aid of using the Bhutan state to degree happiness. This index measures the collective happiness, nicely-being, and inner and outside improvement in Bhutan. As a scholar, we are facing a plethora of feelings, nice and poor. But, due to the depth of workload, we discover it tasking to stand a number of poor feelings like pressure, fatigue, impatience, anger, frustration and occasionally even depression. This paper poses as an sincere try and try to seize the proper ranges of happiness we college students reading in academic establishments revel in and outcomes expressed in metrics.


Sign in / Sign up

Export Citation Format

Share Document