Consumer awareness and sustainability-focused value orientation as motivating factors of responsible consumer behavior

Abstract Participation and interest in disability sport has grown tremendously, resulting in expansion of the responsibilities of promoters of adaptive sport. Prior research has provided insight regarding consumers of disabled sport, although one factor, spectators’ relationship to disability, offers great potential for use of market segmentation practices. This research, conducted at a national wheelchair basketball event, examined differences in motivation between spectators with and without relationships to disability and between those who did or did not identify themselves as having a disability. The results of this research indicate differences in motivating factors among the groups, supporting practitioner use of market segmentation. Keywords: consumer behavior, disability sport marketing, relationship to disability

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Fostering Environmentally Responsible Consumer Behavior: A Hierarchical Approach Toward Smartphone Recycling

IEEE Transactions on Engineering Management ◽

10.1109/tem.2020.3007605 ◽

2020 ◽

pp. 1-11

Author(s):

Min-Jhih Cheng ◽

Shiu-Wan Hung ◽

Her-Her Tsai ◽

Yin-Chen Chou

Keyword(s):

Consumer Behavior ◽

Hierarchical Approach ◽

Environmentally Responsible ◽

Responsible Consumer

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Environmental Marketing Awareness and Consumer Purchase Behaviour

International Journal of Marketing and Sales Education ◽

10.4018/ijmse.2019010101 ◽

2019 ◽

Vol 2 (1) ◽

pp. 1-11

Author(s):

Oseremen Ebhote ◽

E.O. Odia

Keyword(s):

Consumer Behavior ◽

Government Regulation ◽

Manufacturing Industry ◽

Environmental Concern ◽

Sampling Techniques ◽

Validity And Reliability ◽

Consumer Awareness ◽

Environmental Marketing ◽

Food And Beverage ◽

Edo State

The focus of this article is to examine the effect of environmental marketing on consumer behavior in the food and beverage products in Nigeria. The population of this study encompasses all consumers of food and beverage sub-sector of the manufacturing industry in Edo State, Nigeria. Sampling techniques were adopted from other authors to select a sample of 322 consumers, and these methods were employed since the population is unknown (infinite) and the method is scientific in nature. Cronbach's alpha was used to determine the validity and reliability of the instruments used. The findings reveal that the three variables used for this study: environmental concern, social influence, and government regulation, had a significant relationship with consumer behavior. The study recommends among others that food and beverage firms in Nigeria should be conscious of the environmental nature of their product as consumer awareness about environmental products is gradually increasing.

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ЕНЕРГОЕФЕКТИВНИЙ КАМПУС КПІ: ІНСТРУМЕНТИ ТА МЕТОДИ ДОСЛІДЖЕНЬ

Bulletin of the Kyiv National University of Technologies and Design Technical Science Series ◽

10.30857/1813-6796.2019.4.10 ◽

2019 ◽

Vol 136 (4) ◽

pp. 97-105

Author(s):

О. М. Шевченко ◽

М. М. Шовкалюк

Keyword(s):

Energy Consumption ◽

Consumer Behavior ◽

Organizational Structure ◽

Operational Activities ◽

Campus Energy ◽

Responsible Consumer

Creation and development of organizational structure for managing campus energy consumption and enhancing responsible consumer behavior through their involvement in operational activities.

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