SCIONA LTD.: A PIONEER IN NUTRIGENOMICS: THE PATH TO CONSUMER ACCEPTANCE11This case study was written by Cécile M. Bensimon under the supervision of Peter Singer, following interviews they conducted with Sciona executives and ethics consultants in November 2002. We would like to acknowledge Martin Tierney's work on the study, and Abdallah Daar, Margaret Eaton and David Finegold provided constructive comments and edits on earlier drafts. This case study is one in a series produced under a grant by The Seaver Institute and Genome Canada to study models for ensuring ethical decision making in bioscience firms. Unless otherwise specified, all attributed quotes were obtained during the case study interviews. We would like to thank all who participated in the case study, especially Rosalynn Gill-Garrison, whose invaluable assistance enabled us to complete this study.
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1997 ◽
Vol 9
(1)
◽
pp. 115-122
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