The effectiveness of green advertising in the convention industry: An application of a dual coding approach and the norm activation model
2019 ◽
Vol 39
◽
pp. 185-192
◽
2021 ◽
Vol ahead-of-print
(ahead-of-print)
◽
Keyword(s):
2019 ◽
Vol 28
(7)
◽
pp. 37-56
◽
Keyword(s):