A game theoretic approach to coordinate price promotion and advertising policies with reference price effects in a two-echelon supply chain
2019 ◽
Vol 51
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pp. 114-128
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Keyword(s):
2018 ◽
Vol 170
◽
pp. 818-841
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Keyword(s):
2010 ◽
Vol 15
(3)
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pp. 287-298
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2015 ◽
Vol 12
(1)
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pp. 337-355
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Keyword(s):
2012 ◽
Vol 223
(2)
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pp. 473-482
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Keyword(s):
2016 ◽
Vol 16
(3)
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pp. 323-343
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