A neural network based approach for product form design

2002 ◽  
Vol 23 (1) ◽  
pp. 67-84 ◽  
Author(s):  
Shih-Wen Hsiao ◽  
H.C Huang
2014 ◽  
Vol 2014 ◽  
pp. 1-9 ◽  
Author(s):  
Hung-Yuan Chen ◽  
Yu-Ming Chang ◽  
Ting-Chun Tung

Consumer satisfaction with a product’s form plays an essential role in determining the likelihood of its commercial success. A consumer perception-centered design approach is proposed in this study to aid product designers with incorporating consumers’ perceptions of product forms in the design process. The consumer perception-centered design approach uses the linear modeling technique (multiple linear regression) and the nonlinear modeling technique (neural network) to determine the satisfying product form design for matching a given product image. A series of experimental evaluations are conducted to collect evaluation results for examining the relationship between the automobile profile features and the consumers’ perceptions of the automobile image. The result of predictive performance comparison shows that both the nonlinear neural network modeling technique and the multiple linear regression technique are comparably good for predicting the consumers’ likely response to a particular automobile profile since the predictive performance difference between the two modeling techniques is very slight in this study. Although this study has chosen a 2D automobile profile for illustration purposes, the concept of the proposed approach is expansively applicable to 3D automotive form design or other consumer product forms.


2013 ◽  
Vol 274 ◽  
pp. 513-516 ◽  
Author(s):  
Yu Qing Xu ◽  
Kun Chen ◽  
Hai Bin Qin ◽  
Zhao Yang Wang

Design mode of product form is constructed combining Kansei Engineering (KE) with Ergonomics. KE is used as main technique to transform consumers' feelings and images of shape, size, material, operability of product into design form futures. The main factors and problems of Kansei experiment and Kansei analysis are also identified.Ergonomics acts as the assisting technique for meeting physiological criteria of consumer group. An implement of a product form design was conducted, and then the feasibility of proposed design mode based on KE is discussed which provides related products’ reference to designers.


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