Marketing opportunities and challenges in emerging markets in the new millennium: a conceptual framework and analysis

2001 ◽  
Vol 10 (5) ◽  
pp. 493-504 ◽  
Author(s):  
Lalita A Manrai ◽  
Ajay K Manrai
2017 ◽  
Vol 4 (2) ◽  
pp. 1-9
Author(s):  
Neha Bansal ◽  
Ved Prakash Bansal

Liquidity and Volatility Risks is twin asset pricing issues that altogether affect the operational functioning and pricing in stock markets all over the globe. In developed countries as well in emerging markets, the researchers have put in large efforts to find the liquidity and volatility risk structures in individual stocks and well as market as a whole. There is also an on-going research to explore whether there is a common uncertain factor across these risk classes. In this paper we provide a conceptual framework of the issue of liquidity and volatility and also the approaches used by researchers to measure the liquidity and volatility risk.


2022 ◽  
Vol 142 ◽  
pp. 605-619
Author(s):  
Ashish Malik ◽  
Piyush Sharma ◽  
Ajayan Vinu ◽  
Ajay Karakoti ◽  
Kamalpreet Kaur ◽  
...  

2014 ◽  
Vol 2 (1) ◽  
pp. 39-60 ◽  
Author(s):  
Subrat Sarangi ◽  
Sanjay Patro ◽  
Ravi Shekhar Kumar

The paper focuses on studying the impediments for new entrants into emerging markets from a perspective of the African economies and proposes a conceptual framework for a sustainable distribution system. While there is a lot of research on emerging economies, African markets have remained relatively untouched, more so from the distribution perspective. Further, the speed at which business transformations are happening in these markets, academic research needs to keep pace with such changes. The paper proposes four broad impediments to distribution and eleven sub-dimensions i.e. political and security, cultural, ethnic and economic diversity, infrastructural gaps, channel structures and Governance, to name a few. The proposed conceptual framework defines four strategic interventions, namely, connecting with the masses, inclusive growth, leveraging existing networks and financing micro enterprises to build a sustainable network in the African markets. The methodology for the study is an integrative analysis of existing literature, case examples and personal experience on entry strategy advisory in Africa and other emerging markets by the lead author


2020 ◽  
Vol 45 (4) ◽  
pp. 206-216
Author(s):  
Ying Zhu ◽  
Malcolm Warner ◽  
Deepak Sardana

In this article, we target emerging market small and medium-sized enterprise (SME) internationalization by tackling two key questions: (1) What are the issues and challenges facing the emerging market SMEs in the process of internationalization in general and choice of destination in particular? (2) What are the strategies and processes being adopted by SMEs to overcome the challenges and limitations with specific reference to international destinations in developed economies as opposed to emerging markets? As we delve into these twin issues, we develop a conceptual framework, based on our mini case studies of Chinese and Indian SMEs to make complementary contribution to the research on the internationalization of emerging market SMEs. Finally, we pose a number of research questions for future research as the outcome of this article.


2015 ◽  
Vol 24 (2) ◽  
pp. 104-117 ◽  
Author(s):  
Vasant V Bang ◽  
Sharad L Joshi ◽  
Monica C Singh

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