Drivers' adaptation to mobile phone use: Interaction strategies, consequences on driving behaviour and potential impact on road safety

Author(s):  
Veronique Huth ◽  
Corinne Brusque
2019 ◽  
Vol 2019 ◽  
pp. 1-10 ◽  
Author(s):  
Ioanna Spyropoulou ◽  
Maria Linardou

Mobile phone use while driving is a major cause of driver distraction, affecting driving performance and increasing accident risk. Governments have responded to this with the implementation of legislation prohibiting the use of mobile phones, under specific conditions, mainly adopting the hands-free use. Still, mobile phone is a cause of several types of distraction rather than just manual. This study explores the effect of mobile phone use while driving via a simulator experiment. Participants drive under various types of mobile phone use mode- namely, handheld, hands-free (wired earphone), and speaker to capture this effect. Results highlight the effect of mobile phone use, regardless of the use mode, on driving behaviour through specific indicators: maximum driving speed, reaction time, and lateral position. In particular, considering the aforementioned parameters the handheld mode demonstrates safer driving behaviour compared to the speaker mode. The results of this study stress the need for a reconsideration of the present legislation.


Author(s):  
Junaid Ahmad Bhatti

Mobile phone use while driving is one of the major road safety risks. In surveys from different settings, the rate of mobile phone use while driving ranged from 1 to 11%. Literature from observational and experimental studies show that driving capacities such as reacting to traffic hazards, maintaining a central lane position, maintaining a safe distance and speed are negatively affected when using a mobile phone while driving. Several epidemiological studies suggest that motor vehicle collision risks increase by two to nine times when using a mobile phone (handheld or hands-free) compared to not using the phone while driving. Considering these findings, almost three-quarters of the countries have adopted legislation banning the use of handheld mobile phone devices while driving. These interventions, however, are insufficient to deal with the use of hands-free mobile phones while driving and texting which are challenging to ascertain and prevent. Currently, “in-vehicle” and collision avoidance technologies are being evaluated to further reduce the impact of these road menaces in our society.


2020 ◽  
Vol 10 (2) ◽  
pp. 243-264 ◽  
Author(s):  
Svenja Diegelmann ◽  
Katharina Ninaus ◽  
Ralf Terlutter

Purpose The purpose of this paper is to analyze message features of fear appeals in current British road safety campaigns directed against mobile phone use while driving and to discuss barriers to explicit theory use in campaign message design. Design/methodology/approach This message-centred research takes a qualitative content analytical approach to analyze nine British web-based road safety campaigns directed against mobile phone use while driving based on the extended parallel process model. Message content and message structure are analyzed. Findings There still exists a gap between theory and road safety campaign practice. The study reveals that campaigns with fear appeals primarily use threatening messages but neglect efficacy-based contents. Severity messages emerge as the dominant content type while self-efficacy and response efficacy are hardly represented. Fear appeal content in the threat component was mainly communicated through the mention of legal, financial and physical harm, whereas efficacy messages communicated success stories and encouragement. As regards message structure, the threat component always preceded the efficacy component. Within each component, different patterns emerged. Practical implications To enhance efficacy in campaigns directed against distracted driving and to reduce the gap between theory and practice, social marketers should include messages that empower recipients to abstain from mobile phone use while driving. Campaigns should show recommended behaviours and highlight their usefulness and effectiveness. Originality/value This paper adds to limited research conducted on effect-independent message properties of fear appeals. It enhances understanding of fear appeal message features across the structure and content dimension. By discussing barriers to explicit theory use in social marketing practice and offering practical implications for social marketers, it contributes towards reducing the barriers to explicit theory use in campaign message design.


2018 ◽  
Vol 52 (3) ◽  
pp. 122-126
Author(s):  
Isaac Donkor ◽  
Adam Gyedu ◽  
Anthony K Edusei ◽  
Beth E. Ebel ◽  
Peter Donkor

Background: Ghana passed a law in 2012 banning the use of mobile phones while driving. However, data on compliance to the law has been lacking.Objective: To examine factors associated with mobile phone use while driving among Ghanaian commercial drivers.Methods: A survey was conducted among 627 commercial drivers (98.0% response rate). Bivariate and multivariate logistic regressions were performed to determine how a priori covariates influenced commercial drivers’ use of phones while driving. The covariates included driver age, education, driving route distance, driving under the influence (DUI), and knowledge that phone use during driving causes distraction.Results: Respondents were aware of the law (94.7%) but compliance was low (38%). Drivers who did not believe that cell phone use contributed to crash risk were more likely to report distracted driving (AOR 2.02,95%CI 1.05-3.9). Drivers who had completed primary (AOR 4.49,95%CI 1.14-17.78) or at least senior high school (AOR 6.89,95%CI 1.5-31.59) had increased odds of using the phone while driving, compared to those having no formal education. Drivers with 6-10 years (AOR 2.00,95%CI 1.00-3.98) or >10 years driving experience (AOR 2.87,95%CI 1.24-6.62) were more likely to report distracted driving compared to those with ≤5 years’ experience. Drivers who travelled longer distances were more likely to report distracted driving (AOR 2.41,95%CI 1.23-4.71). Those who had never engaged in DUI were less likely to use the phone while driving (AOR 0.06,95%CI 0.01-0.43).Conclusion: Future prevention efforts for distracted driving in Ghana will require targeted distracted driving enforcement and education for commercial drivers and their passengers. Funding: This study was funded, in part, by a grant (D43-TW007267) from the Fogarty International Center, US National Institutes of Health. The content is solely the responsibility of the authors and does not necessarily represent the official views of the National Institutes of Health. Keywords: Mobile phone, commercial drivers, Ghana, road safety, distracted driving


2008 ◽  
Author(s):  
Joël Billieux ◽  
Martial Van Der Linden ◽  
Lucien Rochat

2021 ◽  
Vol 23 ◽  
pp. 100317
Author(s):  
Albert Machistey Abane ◽  
Simon Mariwah ◽  
Samuel Asiedu Owusu ◽  
Adetayo Kasim ◽  
Elsbeth Robson ◽  
...  

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