scholarly journals A Literature Review of Sentiment Analysis on Chinese Social Media

2019 ◽  
Vol 1314 ◽  
pp. 012140
Author(s):  
Zhang Yuan ◽  
Gu Yuwei ◽  
Zhao Feng ◽  
Wang Reimei
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Sentiment Analysis ◽  
Chinese Social Media

Sentiment Analysis of Social Media as Tool to Improve Customer Retention

2017 ◽  
pp. 635-648
Author(s):  
Wafaa A. Al-Rabayah ◽  
Ahmad Al-Zyoud
Keyword(s):  
Social Media ◽  
Social Network ◽  
Literature Review ◽  
Competitive Advantage ◽  
Sentiment Analysis ◽  
Customer Retention ◽  
Unstructured Data ◽  
Amount Of Information ◽  
Business Applications ◽  
The Web

Sentiment analysis is a process of determining the polarity (i.e. positive, negative or neutral) of a given text. The extremely increased amount of information available on the web, especially social media, create a challenge to be retrieved and analyzed on time, timely analyzed of unstructured data provide businesses a competitive advantage by better understanding their customers' needs and preferences. This literature review will cover a number of studies about sentiment analysis and finds the connection between sentiment analysis of social network content and customers retention; we will focus on sentiment analysis and discuss concepts related to this field, most important relevant studies and its results, its methods of applications, where it can be applied and its business applications, finally, we will discuss how can sentiment analysis improve the customer retention based on retrieved data.

Sentiment Analysis of Social Media as Tool to Improve Customer Retention

2017 ◽  
pp. 207-223
Author(s):  
Wafaa A. Al-Rabayah ◽  
Ahmad Al-Zyoud
Keyword(s):  
Social Media ◽  
Social Network ◽  
Literature Review ◽  
Competitive Advantage ◽  
Sentiment Analysis ◽  
Customer Retention ◽  
Unstructured Data ◽  
Amount Of Information ◽  
Business Applications ◽  
The Web

Sentiment analysis is a process of determining the polarity (i.e. positive, negative or neutral) of a given text. The extremely increased amount of information available on the web, especially social media, create a challenge to be retrieved and analyzed on time, timely analyzed of unstructured data provide businesses a competitive advantage by better understanding their customers' needs and preferences. This literature review will cover a number of studies about sentiment analysis and finds the connection between sentiment analysis of social network content and customers retention; we will focus on sentiment analysis and discuss concepts related to this field, most important relevant studies and its results, its methods of applications, where it can be applied and its business applications, finally, we will discuss how can sentiment analysis improve the customer retention based on retrieved data.

scholarly journals Sarcasm in Sentiment Analysis of Indonesian Text: A Literature Review

2019 ◽  
Vol 13 (2) ◽  
pp. 54-59
Author(s):  
Sherly Christina
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Sentiment Analysis ◽  
Classification Accuracy ◽  
Negative Polarity ◽  
Sentiment Classification ◽  
Detection Methods ◽  
The Internet ◽  
Online Groups ◽  
Internet Users

Social media, blogs and online groups become a forum that makes is easy for the Indonesian people to express their opinions, suggestions, complaints and even criticisms of a subject liberally. Sentiment analysis is a method for classifying positive, neutral, and negative polarity of the opinions that expressed by the internet users. Sarcasm is one of the challenges to classsifying the sentiments of an opinion. This research is a literature review to examine several studies to find out the methods for detecting sarcasm and to know the effect of sarcasm on the sentiment classification accuracy. The result of this literature review can be used as a reference for developing the sarcasm detection methods.

scholarly journals Lexicon based Chinese language sentiment analysis method

2019 ◽  
Vol 16 (2) ◽  
pp. 639-655
Author(s):  
Jinyan Chen ◽  
Susanne Becken ◽  
Bela Stantic
Keyword(s):  
Social Media ◽  
Sentiment Analysis ◽  
Language Processing ◽  
Chinese Language ◽  
Big Data Analytics ◽  
Limited Attention ◽  
Analysis Method ◽  
Media Platform ◽  
Chinese Social Media

The growing number of social media users and vast volume of posts could provide valuable information about the sentiment toward different locations, services as well as people. Recent advances in Big Data analytics and natural language processing often means to automatically calculate sentiment in these posts. Sentiment analysis is challenging and computationally demanding task due to the volume of data, misspelling, emoticons as well as abbreviations. While significant work was directed toward the sentiment analysis of English text there is limited attention in literature toward the sentiment analytic of Chinese language. In this work we propose method to identify the sentiment in Chinese social media posts and to test our method we rely on posts sent by visitors of Great Barrier Reef by users of most popular Chinese social media platform Sina Weibo. We elaborate process of capturing of weibo posts, describe a creation of lexicon as well as develop and explain algorithm for sentiment calculation. In case study, related to sentiment toward the different GBR destinations, we demonstrate that the proposed method is effective in obtaining the information and is suitable to monitor visitors? opinion.

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