Book, Image, and Social Presence
In the early 1920s, the literary editor Sidney Clark wrote about English classic texts as moral guides for new readers. In 1932, Q. D. Leavis bemoaned the growth of popular fiction as simple escape. More positive overall was the growth of books as constructions of word and image, not just through illustrations but in all aspects of design, layout and increasingly through pictorial dust jackets in books of all kinds. Design of covers and binding revealed much about contents, with the Left Book Club and its rival Right Book Club the most extreme, declaring their content and political stance. In new homes, books became a way of presenting the owners’ tastes to visitors; the design of Penguin Books in particular made purchasing easier and cheaper, and also offered books of many kinds, identifiable by colour-coded covers, to new readers.