The role of familiarity in consumer destination image formation

2019 ◽  
Vol 74 (4) ◽  
pp. 885-901 ◽  
Author(s):  
Soyeon Kim ◽  
Xinran Lehto ◽  
Jay Kandampully
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Design Methodology ◽  
Destination Image ◽  
Equation Modeling ◽  
Tourist Destination ◽  
Web Based ◽  
Content Type ◽  
Practical Implications

Purpose The primary purpose of this study is to examine the effects of destination familiarity on consumers’ evaluations (cognitive image) and feelings (affective image) about the destination, leading to their intention to visit. Design/methodology/approach The data for this study were collected through a Web-based survey. Based on a sample of 460 respondents, structural equation modeling was used to test the proposed hypotheses. Findings The results showed that familiarity with a destination not only influences consumers’ cognitive evaluations of the destination but also affects their feelings about it, which translates into their intentions in travelling to the destination. The findings indicate that destination familiarity can enhance consumers’ knowledge about the destination, but more importantly, their affective perceptions can lead to a higher likelihood of visiting a destination. Practical implications The findings provide useful guidance for efficient marketing programs to attract more visitors to a certain tourist destination. Destination marketers must assess the level of familiarity of potential travelers in the development, design and promotion of a destination. This understanding will enable the marketers to more effectively communicate with their target markets and allow them to tailor advertising to different segments of their customers based on their familiarity. Originality/value The majority of previous studies regarding destination familiarity tend to measure the overall familiarity or experiential familiarity (e.g. a comparison between visitors vs non-visitors) without considering consumers’ indirect familiarity with a destination. This study attempts to conceptualize and empirically test the role of destination familiarity on consumers’ cognitive and affective images and intentions.

scholarly journals Me, myself and I

2018 ◽  
Vol 38 (7) ◽  
pp. 1519-1539 ◽  
Author(s):  
Torsten Steinbach ◽  
Carl Marcus Wallenburg ◽  
Kostas Selviaridis
Keyword(s):  
Structural Equation Modeling ◽  
Service Provider ◽  
Structural Equation ◽  
Design Methodology ◽  
Unintended Consequences ◽  
Customer Behavior ◽  
Equation Modeling ◽  
Service Outsourcing ◽  
Content Type

Purpose This research focuses on the role of customer behavior in service outsourcing relationships that are governed by outcome-oriented contracts. The purpose of this paper is to explain how non-collaborative customer behavior impedes the effectiveness of outcome-oriented contracts to align the goals and incentives of the customer and service provider, and leads to service provider opportunism. Design/methodology/approach Nine hypotheses are developed regarding customer behavior and the reaction of the service provider to this. These are tested using structural equation modeling with data from 213 service outsourcing relationships. Findings Outcome-orientated contracts in service outsourcing may have unintended consequences because they create value attribution ambiguity. This ambiguity induces non-collaborative customer behavior, which, in turn, results in service provider opportunism. This reveals a paradox, where customer behavior aimed at curbing service provider opportunism instead induces such opportunism. This chain of effects can be counteracted by increased outcome attributability, which reduces the ambiguity and, thus, the motivation for non-collaborative customer behavior. Originality/value This research extends the existing literature by stressing that non-collaborative customer behavior is a key reason why outcome-oriented contracts fail in effectively governing outsourcing relationships, and that this can be counteracted by increased outcome attributability.

scholarly journals PERAN KOMUNIKASI E-WORD OF MOUTH TERHADAP VISIT INTENTION OBJEK WISATA

2021 ◽  
Vol 6 (2) ◽  
pp. 117-124
Author(s):  
Mokhamad Favian Rizki Pratama ◽  
Erna Andajani ◽  
Siti Rahayu
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Research Method ◽  
Word Of Mouth ◽  
Destination Image ◽  
Equation Modeling ◽  
Positive Perception ◽  
Tourist Destination

Penelitian ini bertujuan mengetahui peran e-WOM (Instagram) terhadap Visit Intention obyek wisata di Surabaya yang dipengaruhi oleh attitude toward behavior dan destionation image. Metode penelitian menggunakan SEM (Structural Equation Modeling) dengan jumlah sampel sebanyak 150 responden yang aktif menggunakan Instagram. Penelitian ini menunjukkan e-WOM melalui Instagram berperan penting terhadap visit intention objek wisata karena menimbulkan persepsi yang sangat baik bagi wisatawan lainnya dan membentuk image Surabaya adalah destinasi wisata yang menyenangkan. Kondisi ini menimbulkan persepsi positif bagi wisatawan lainnya mengenai Surabaya.   Abstract This study aims to determine the role of e-WOM (Instagram) on the visit intention of tourism objects in Surabaya which is influenced by attitude toward behavior & destination image. The research method uses SEM (Structural Equation Modeling) with a sample of 150 respondents who actively use Instagram. This study shows that e-WOM through Instagram plays an important role in the visit intention of tourist objects because it creates a very good perception for other tourists and forms the image of Surabaya as a pleasant tourist destination. This condition creates a positive perception for other tourists about Surabaya.

The relationship between authentic leaders and employees’ creativity

2018 ◽  
Vol 11 (2) ◽  
pp. 58-73 ◽  
Author(s):  
Ana Suzete Semedo ◽  
Arnaldo Coelho ◽  
Neuza Ribeiro
Keyword(s):  
Structural Equation ◽  
Design Methodology ◽  
Authentic Leadership ◽  
Affective Commitment ◽  
Equation Modeling ◽  
Content Type ◽  
Mediating Role ◽  
The Relationship ◽  
Practical Implications

Purpose The purpose of this paper is to investigate how authentic leadership (AL) predicts creativity both directly and through the mediating role of affective commitment (AC) and job resourcefulness (JR). Design/methodology/approach Data collected from a questionnaire administered to a sample of 543 employees have been analyzed. The model was tested using structural equation modeling. Findings The findings show that AL predicts AC, JR and creativity. The findings also show that AC and JR predict creativity. In other words, leaders’ authenticity increases employees’ creative spirit and, thus, employees’ ability to overcome obstacles and meet challenges at work and their emotional bond play an important role (mediators) in this relationship. Practical implications The results of this study are conclusive and contribute to a better understanding of AL and its implication for employees’ emotional bond, their ability to overcome obstacles and their ability to introduce new and useful ideas. This study provides evidence that organizations should focus on training leaders with authentic characteristics. Originality/value This study considers both AC and JR as mediators of the relationship between AL and creativity. Therefore, the originality of this study lies in the integration of these four concepts in a single study to provide a model that depicts the chain of effects between AL, AC, JR and an employee’s creativity.

scholarly journals Using structural equation modeling: patterns and trends of publications in Brazilian journals

2018 ◽  
Vol 25 (3) ◽  
pp. 291-302
Author(s):  
Jorge Ramón D’Acosta Rivera ◽  
Rafael Ricardo Jacomossi ◽  
Alcides Barrichello ◽  
Rogerio Scabim Morano
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Design Methodology ◽  
Equation Modeling ◽  
Content Type ◽  
Scientific Databases ◽  
Literature Reviews ◽  
Almost All ◽  
Different Sources ◽  
Practical Implications

Purpose The purpose of this paper is to analyze patterns and trends of articles that present the use of structural equation modeling (SEM) and that were published in several Brazilian journals. In addition, this paper maps the institutions where the authors of the identified articles are affiliated, and discusses aspects of searching the articles in journals’ archives and other scientific databases. Design/methodology/approach The work used bibliometrics, which is one of the forms of evaluation and measurement of information flows in scientific knowledge, using mathematical and statistical methods. Findings The study showed an exponential growth in using SEM in several areas in recent years, with predominance in marketing. Most of the publications were produced by authors from institutions such as USP, FGV and UFRGS, but most authors published only one article using SEM. Almost all published articles used one of the three most common software, especially AMOS®. Surprisingly, many articles did not mention the software used, indicating methodological flaw. Practical implications Weaknesses were found regarding the search for articles in the different sources used, indicating that, for literature reviews, the research should be conducted in several databases in a complementary way and not alternatively. This fact becomes critical especially when expressions in languages other than Portuguese were used. This situation suggests an aggravating lack of visibility for the Brazilian scientific community since the articles are less likely to be found. Originality/value The paper shows that among the various techniques of multivariate data analysis used in the field of administration, SEM has gained prominence being operationalized using specific software.

Contemporary process to test the theory of a research model through covariance-based structural equation modeling in business research

2015 ◽  
Vol 27 (4) ◽  
pp. 447-458 ◽  
Author(s):  
Göran Svensson
Keyword(s):  
Structural Equation Modeling ◽  
Iterative Process ◽  
Structural Equation ◽  
Design Methodology ◽  
Test Theory ◽  
Equation Modeling ◽  
Research Model ◽  
Business Research ◽  
Content Type ◽  
Practical Implications

Purpose – The purpose of this paper is to describe potential flaws and pitfalls in the contemporary process of testing the theory of a research model in business research through the use of covariance-based structural equation modeling (CB-SEM). Design/methodology/approach – This paper offers a foundation for discussion, debate and questioning regarding the contemporary process of testing the theory of a research model in business research through CB-SEM. Findings – The contemporary process to test theory of a research model through CB-SEM in business research lacks to a large extent a stepwise and iterative process of an accumulation of knowledge to build sound and rigorous business theory that is both reliable and valid over time as well as across contexts. Research limitations/implications – This paper provides an awakening toward further debate and discussion on the relevance and suitability of the contemporary process to test the theory of a research model through CB-SEM in business research – is it science, quasi-science or just nonsense? Practical implications – The primary implication of this paper is that its content will challenge most readers ' preconceptions of the topic and stimulate debate. Subsequently, it is the author’s hope that the content is thought-provoking and counterintuitive. Some scholars might reject the content, while others may find it valuable. Originality/value – The paper intends to provide counterintuitive thoughts regarding the contemporary process of testing the theory of a research model in business research through the use of CB-SEM. CB-SEM offers potentially valuable merits in business research settings, if applied and performed properly.

How does buyer-seller information sharing affect procurement quality performance? Insight from SMEs in a developing African economy

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Emmanuel Kwabena Anin ◽  
Dominic Essuman ◽  
Hannah Owusu
Keyword(s):  
Information Sharing ◽  
Structural Equation ◽  
Design Methodology ◽  
Equation Modeling ◽  
Quality Performance ◽  
Content Type ◽  
Empirical Context ◽  
Role Of Information ◽  
Practical Implications

Purpose Though extant literature proposes buyer–seller information sharing as a crucial variable for quality improvement, there is a dearth of empirical understanding of how it affects procurement quality performance. The present study aimed at addressing this knowledge gap by using small- and medium-scale enterprises (SMEs) in a developing African economy as an empirical context. Design/methodology/approach The research hypotheses are tested on survey data from 138 SMEs in Ghana using structural equation modeling. Findings Results show that buyer–seller information sharing is positively related to procurement quality performance and that high levels of buyer–seller information sharing lower procurement quality performance. Research limitations/implications Though the study demonstrates that there is a limit to the procurement quality performance benefit of buyer-seller information sharing, it does not empirically analyze the conditions that may relax this limit. Practical implications This research highlights both the bright and dark sides associated with buyer-seller information sharing and how they work out to determine procurement quality performance. It shows that SMEs could optimize procurement quality performance when they pursue a moderate level of buyer–seller information sharing. Originality/value This research advances the sparse literature on the procurement quality performance construct and its determinants within the context of SMEs. Unlike prior research that focuses on information technology, this study explicitly analyzes the role of information sharing in determining procurement (quality) performance and shows that differing levels of buyer–seller information sharing impact procurement quality performance differently.

Mechanisms underlying supervisor creativity-relevant skills and subordinate creativity

2020 ◽  
Vol 8 (3) ◽  
pp. 315-326
Author(s):  
Le Cong Thuan
Keyword(s):  
Structural Equation ◽  
Design Methodology ◽  
Role Identity ◽  
Equation Modeling ◽  
Content Type ◽  
Mediating Mechanisms ◽  
High Level ◽  
Creative Role ◽  
Practical Implications

PurposeThe purpose of this study is to focus on exploring how supervisors with high creativity-relevant skills stimulate their subordinate creativity through subordinate creativity-relevant skills and creative role identity.Design/methodology/approachThis study analyzed the data gathered from 381 employees working in information technology (IT) organizations in Southern Vietnam using structural equation modeling (SEM).FindingsThe results indicate that supervisor creativity-relevant skills did not directly influence subordinate creativity. However, subordinate creativity-relevant skills and creative role identity fully mediated this association.Practical implicationsFirst, when staffing supervisory positions, organizations should consider individuals with a high level of creativity-relevant skills. Second, organizations should encourage supervisors to participate in training programs to develop knowledge and skills, in particular, creativity-relevant skills. Third, organizations should design a work environment that gives employees a substantial amount of time to interact with supervisors who have a high level of creativity-relevant skills. Finally, organizations should give supervisors opportunities for sharing their creativity-relevant skills with their subordinates.Originality/valueThis research is one of the first efforts to investigate the crucial role of supervisor creativity-relevant skills in enhancing subordinate creativity. Moreover, this research seeks to examine subordinate creativity-relevant skills and creative role identity as mediating mechanisms linking supervisor creativity-relevant skills with subordinates' creative performance.

The role of supporter engagement in enhancing crowdfunding success

2019 ◽  
Vol 15 (2) ◽  
pp. 199-213 ◽  
Author(s):  
Kalanit Efrat ◽  
Shaked Gilboa ◽  
Arie Sherman
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Design Methodology ◽  
Analysis Data ◽  
Outcome Data ◽  
Equation Modeling ◽  
Content Type ◽  
Modeling Analysis ◽  
Proposed Model

Purpose Recent research has addressed the marketing aspects incorporated in crowdfunding activity, establishing their relevance to campaign success. In line with this, research has begun to explore the behavioral aspects of crowdfunding participants, drawing on the buyer–seller interaction. The purpose of this paper is to expand on this trend by investigating the role of supporter engagement and its link to campaign success. Design/methodology/approach The proposed model was tested using structural equation modeling analysis. Data collection was based on a survey of 116 supporters, combined with outcome data of 530 crowdfunding campaigns. Findings The study’s findings revealed that supporters distinguish between their engagement to the campaign and to the campaign’s creator. However, both aspects of engagement affect community establishment and supporters’ promotion efforts. The authors also found that these indicators of engagement are associated with campaign success. Originality/value Research on crowdfunding supporters have focused to date on criteria contributing to campaigns success, exploring the motivational aspects associated with such activity. The current study expands this perspective by examining supporters’ engagement, differentiating between engaging with the creator and engaging with the campaign. Recommendations for creators include making efforts to establish supporter engagement to facilitate active promotion and shape future support intentions, thus facilitating enhanced outcomes for both current and future campaigns.

Smartphone-based m-shopping behavior and innovative entrepreneurial tendency among women in emerging Asia

2020 ◽  
Vol 12 (2) ◽  
pp. 173-189 ◽  
Author(s):  
Syed Far Abid Hossain ◽  
Mohammad Nurunnabi ◽  
Khalid Hussain ◽  
Xu Shan
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Design Methodology ◽  
Shopping Behavior ◽  
Equation Modeling ◽  
Asian Countries ◽  
Content Type ◽  
Dependent Variables ◽  
Entrepreneurial Activities

Purpose This paper aims to explore the ubiquitous role of the smartphone in expanding entrepreneurial opportunity among women in emerging Asia. This study attempted to explore the hidden issues behind increased innovative entrepreneurial tendency. Design/methodology/approach This study used a mixed research methodology. First, prior research based on different aspects of entrepreneurial tendency was reviewed in a systematic way. Second, a person-administered survey was conducted based on 265 women who are involved in entrepreneurial activities in different regions in Asia. Structural equation modeling (Amos) is used to analyze the person-administered survey. Findings Results show a significant relationship among the independent and dependent variables of the study which indicates a significant entrepreneurship opportunity for women in emerging Asia. Research limitations/implications This study was conducted with a limited number of entrepreneurs from a few Asian countries which may affect the generalizability of the result. Originality/value This study fulfills the gap in the current literature by analyzing innovativeness in entrepreneurship with the usage of smartphones and increased tendency among women to conduct business.

Videogames-as-a-service: converting freemium- to paying-users through pop-up advertisement value

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ali Hussain ◽  
Amir Abbasi ◽  
Linda D. Hollebeek ◽  
Carsten D. Schultz ◽  
Ding Hooi Ting ◽  
...  
Keyword(s):  
Structural Equation Modeling ◽  
Least Squares ◽  
Partial Least Squares ◽  
Survey Data ◽  
Structural Equation ◽  
Design Methodology ◽  
Equation Modeling ◽  
Content Type ◽  
Value Model ◽  
Practical Implications

Purpose Though the videogame literature is thriving, little remains known regarding the effectiveness of pop-up ads that appear in videogames. Addressing this gap, this study, therefore, aims to explore pop-up ads as an important tool to prompt gamer-perceived advertisement value and their subsequent intent to install the advertised videogame. Design/methodology/approach To frame the analyses, the authors adopt and extend Ducoffe’s advertising value model by incorporating the visual/audio aesthetic videogame components that are largely overlooked in prior research. Using a self-administered survey, data were collected from 321 online gamers. The authors tested the model by using partial-least-squares-based structural equation modeling (PLS-SEM). Findings The results indicate that pop-up ad-related incentives, entertainment, credibility, personalization, audio aesthetics and irritation significantly affect user-perceived ad value. In turn, perceived ad value was found to affect players’ intent to install the advertised videogame. Research limitations/implications Though the findings corroborate the importance of pop-up ads being perceived as informative and/or entertaining, they also emphasize the value of personalized ads, ad-related incentives and audio aesthetic, which impact gamers’ intent to install the advertised videogame. Practical implications This study advances managerial understanding of videogame-based services, which is expected to be particularly useful for freemium-based videogame marketers and developers. Originality/value By extending Ducoffe’s model of advertising value, the authors apply the proposed framework in the online videogaming-based pop-up ad context, and explore the effect of user-perceived pop-up ad value on their intent to install the advertised videogame.

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