An Intercultural Analysis of Meta-discourse Markers as Persuasive Power in Chinese and American Political Speeches

Discourse Markers (DMs) are central to maintaining cohesive and coherent translations. Drawing on Halliday and Hassan’s (1976) model to investigate the translation of DMs in political speeches, the study has verified the premise that tampering with the SLT's cohesion grid can adversely affect its relevant undergirding coherence grid. The study has revealed that any incurred cohesion shift in the act of translating would necessarily inscribe a parallel coherence shift, which fuse together to procure a noticeable translation loss. Analysis has isolated three major problems pertinent to translating English DMs into Arabic: (a) mistranslating explicit SL DMs, (b) no translation is given for implicit SL DMs, and (c) no translation is given for explicit SL DMs.

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PERSUASIVE POWER AS REFLECTED BY RHETORICAL STYLES IN POLITICAL SPEECHES: A COMPARATIVE STUDY OF BARRACK OBAMA AND JOHN MCCAIN

CaLLs (Journal of Culture Arts Literature and Linguistics) ◽

10.30872/calls.v4i2.1360 ◽

2018 ◽

Vol 4 (2) ◽

pp. 115

Author(s):

Famala Eka Sanhadi Rahayu ◽

Susilo Susilo ◽

Sunardi Sunardi

Keyword(s):

United States ◽

Presidential Election ◽

Rhetorical Criticism ◽

Election Campaign ◽

Rhetorical Style ◽

The Past ◽

John Mccain ◽

Persuasive Power ◽

Political Speeches ◽

Presidential Election Campaign

This study investigated about persuasive power and rhetorical style in Barrack Obama’s and John McCain’s speeches to answer two problems: how Barrack Obama’s and John McCain’s political speeches conveyed persuasive power as reflected in their rhetorical styles and what the differences of Barrack Obama’s political speeches from John McCain’s speeches are in terms of: persuasive power of the message conveyed and the rhetorical style from eighteen speeches during Presidential Election Campaign of United States in 2008. The researcher used rhetorical criticism as the technique in analyzing the data. The data of the present study were sentences which were considered to have persuasive power that were created by using rhetorical style. Having analyzed the data, the researcher revealed the following findings: (1) The researcher found that both Obama and John McCain used rhetorical style to convey the meaning in their speeches. Yet, they produced the rhetorical style differently in case of the time they brought into the speeches; Obama brought the future but McCain brought the past; (2) Obama had more persuasive power in his speech comparing with John McCain since he produced more frequent and more various rhetorical style.

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