The Advantages of Entry in the Growth Stage of the Product Life Cycle: An Empirical Analysis

1999 ◽  
Vol 36 (2) ◽  
pp. 269-276 ◽  
Author(s):  
Venkatesh Shankar ◽  
Gregory S. Carpenter ◽  
Lakshman Krishnamurthi
Keyword(s):  
Life Cycle ◽  
Empirical Analysis ◽  
Product Life Cycle ◽  
Growth Stage ◽  
Product Life

The Advantages of Entry in the Growth Stage of the Product Life Cycle: An Empirical Analysis

1999 ◽  
Vol 36 (2) ◽  
pp. 269 ◽  
Author(s):  
Venkatesh Shankar ◽  
Gregory S. Carpenter ◽  
Lakshman Krishnamurthi
Keyword(s):  
Life Cycle ◽  
Empirical Analysis ◽  
Product Life Cycle ◽  
Growth Stage ◽  
Product Life

PRODUCT LIFE CYCLE AND STAGES OF GROWTH: AN EMPIRICAL ANALYSIS.

1975 ◽  
Vol 1975 (1) ◽  
pp. 61-63 ◽  
Author(s):  
Henry E. Metzner ◽  
Jerry L. Wall ◽  
William F. Glucck
Keyword(s):  
Life Cycle ◽  
Empirical Analysis ◽  
Product Life Cycle ◽  
Product Life ◽  
Stages Of Growth

scholarly journals PERBANDINGAN SIKLUS HIDUP PRODUK DOTA 2 DAN CS:GO BERDASARKAN STRATEGI EVENT MARKETING

2019 ◽  
Vol 10 (1) ◽  
pp. 1-24
Author(s):  
Reynaldi Dwi Junianta ◽  
Sanaji Sanaji
Keyword(s):  
Life Cycle ◽  
Product Life Cycle ◽  
Growth Stage ◽  
Secondary Data ◽  
Maturity Stage ◽  
Product Life ◽  
Event Marketing ◽  
Life Cycle Stages ◽  
The Difference ◽  
Cook Model

The purpose of this research is to get the Product Life Cycle’s phase from Dota 2 and CS:GO based on Polli and Cook model and to know the difference of impact of Marketing Event Dota 2 and CS:GO strategy on Product Life Cycle Dota 2 and CS:GO. The method of this research is qualitative. The data used are secondary data collected through documents on the internet. The data processed by the Polli and Cook formulas to produce the Product Life Cycle stages and data on Event Marketing both games are collected and compared each criteria. The results show that product life cycle both online games can be proved by Polli and Cook model. At each stage the two games have different strategies. Dota 2 Product Life Cycle stages are: 1) the introduction phase starts and ends in July 2012; 2) the growth stage starts in July 2012 and ends in November 2012; 3) the maturity phase starts in December 2012 until now. CS:GO Product Life Cycle stages are: 1) introduction phase starts and ends in August 2012; 2) the growth stage starts in August 2012 and ends in January 2014; 3) the maturity stage starts in February 2014 until now.

scholarly journals ANALISIS DAUR HIDUP PRODUK (PRODUCT LIFE CYCLE) BIHUN TAPIOKA DI PROVINSI LAMPUNG

2020 ◽  
Vol 8 (2) ◽  
pp. 203
Author(s):  
Rizky Fitrianingsih Dalimunthe ◽  
Wuryaningsih Dwi Sayekti ◽  
Ani Suryani
Keyword(s):  
Life Cycle ◽  
Product Life Cycle ◽  
Growth Stage ◽  
Business Development ◽  
Maturity Stage ◽  
Case Study Method ◽  
Product Life ◽  
Qualitative Descriptive ◽  
Descriptive Statistical Analysis

This research aims to analyze the position of tapioca vermicelli production on the product life cycle (PLC), to know the manufacturer’s perception of the development of tapioca vermicelli business, and correlation between the perception and the PLC. This research used a case study method at tapioca vermicelli industries, namelySinar Jaya (SJ), SinarHarapan (SH), Monas Lancar (ML), Bintang Obor (BO), and Moro Seneng (MS). Respondents are the owners of the agroindustries. Data were analyzed using a descriptive statistical analysis and qualitative descriptive. The results showed that the positions of tapioca vermicelli product in terms of the product life cycle in SJ, ML, and MSare in the Growth Stage, while those of SH and BO are at the Maturity Stage. Business development is perceived as important by producers, but it is difficult to do. There is no correlation between perceptions of the development of the business and the product life cycle.Keywords: perception, PLC, tapioca vermicelli.

Forecasting New Product Life Cycle Curves: Practical Approach and Empirical Analysis

2019 ◽  
Vol 21 (1) ◽  
pp. 66-85 ◽  
Author(s):  
Kejia Hu ◽  
Jason Acimovic ◽  
Francisco Erize ◽  
Douglas J. Thomas ◽  
Jan A. Van Mieghem
Keyword(s):  
Life Cycle ◽  
Empirical Analysis ◽  
Product Life Cycle ◽  
New Product ◽  
Practical Approach ◽  
Product Life
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