Integrating Courses in Marketing Research and Engineering Design: An Instructional Technique for Enhancing the Product Development Process

1992 ◽  
Vol 14 (2) ◽  
pp. 10-19 ◽  
Author(s):  
Dale A. Lunsford ◽  
John M. Henshaw
Author(s):  
Benjamin Gerschütz ◽  
Marius Fechter ◽  
Benjamin Schleich ◽  
Sandro Wartzack

AbstractThe amount of new virtual reality input and output devices being developed is enormous. Those peripherals offer novel opportunities and possibilities in the industrial context, especially in the product development process. Nevertheless, virtual reality has to face several problems, counteracting reliable use of the technology, especially in ergonomic and aesthetic assessments. In particular, the discrepancies in perception between the real world and virtual reality are of great importance.Therefore, we discuss these most important issues of current virtual reality technology and highlight approaches to solve them. First, we illustrate the use cases of VR in the product development process. In addition, we show which hardware is currently available for professional use and which issues exist with regard to visual perception and interaction. Derived from the depiction of a perfect virtual reality, we define the requirements to address visual perception and interaction. Subsequently we discuss approaches to solve the issues regarding visual perception and evaluate their suitability to enhance the use of virtual reality technology in engineering design.


Author(s):  
Håkan Petersson ◽  
Damien Motte ◽  
Martin Eriksson ◽  
Robert Bjärnemo

When developing products, engineering designers often face the problem that their candidate for a technical solution, ranging from a concept to a detailed design, needs to be analyzed by a design analyst before it is approved or rejected and the engineering designer can continue his/her activities within the product development process. If engineering designers have to send every solution candidate to a design analyst, a lot of time and money is lost. To avoid this, some Swedish companies have started to allow their engineering designers to use the analysis capabilities imbedded in modern CAD/CAE software. In the literature on product development and on computer based design analysis (CBDA) both processes are fairly well described. However, this cannot be said about the interaction between the two processes. This is a growing issue as it represents core knowledge for developing efficient and effective integration concepts, which in turn can be developed into likewise efficient and effective approaches on how to assist the engineering designer to perform parts of the CBDA process on his/her own. Note that when we refer to CBDA here, this is confined to the use of FEM in the development of products, primarily based on working principles originating from the area of Mechanical Engineering. Since we have been working on a process model for the integration between engineering design and design analysis, this has inspired us to utilize findings from these efforts to propose a conceptual model for a design analysis process driven by the engineering designer to be integrated into the product development process. The proposed design analysis process model is based on the use of predefined analysis methods or templates. Templates are also utilized for QA (Quality Assurance) and monitoring of the analysis activities. Responsible for the development of the analysis methods and the templates are expert design analysts, who develop these tools within a technology development process. Before allowing the engineering designers access to them, these tools need to be approved by relevant bodies within the industrial enterprise and/or by external sources such as those responsible for certification and risk management. In this paper we present the development of the proposed integrated design analysis process model and an industrial case study, which incorporates a non-linear design analysis activity, utilizing the FEM-program Abaqus within the CAD-software Catia V5 and its imbedded optimization module.


Author(s):  
Oliver Tegel

Abstract A cradle for systematic approaches to product development processes, the Institute for Engineering Design at Technical University Berlin, Germany was one of the first trying to achieve a continuous and flexible computer support throughout the whole product development process. The history of the development of concepts and implementations is presented in this paper, and the major lessons learned during 15 years of research are presented.


Author(s):  
Andrea CAPRA ◽  
Ana BERGER ◽  
Daniela SZABLUK ◽  
Manuela OLIVEIRA

An accurate understanding of users' needs is essential for the development of innovative products. This article presents an exploratory method of user centered research in the context of the design process of technological products, conceived from the demands of a large information technology company. The method is oriented - but not restricted - to the initial stages of the product development process, and uses low-resolution prototypes and simulations of interactions, allowing users to imagine themselves in a future context through fictitious environments and scenarios in the ambit of ideation. The method is effective in identifying the requirements of the experience related to the product’s usage and allows rapid iteration on existing assumptions and greater exploration of design concepts that emerge throughout the investigation.


Sign in / Sign up

Export Citation Format

Share Document