scholarly journals MARKETING OF VEGETABLES THROUGH E-COMMERCE IN BALI PROVINCE

2021 ◽  
Vol 5 (1) ◽  
pp. 56-67
Author(s):  
Anak Agung Inten Trisna ◽  
I Nyoman Gede Ustriana ◽  
Gede Mekse Korri Arisena
Keyword(s):  
Least Squares ◽  
Partial Least Squares ◽  
Undergraduate Education ◽  
Agricultural Products ◽  
Marketing Management ◽  
Business Success ◽  
Marketing Process ◽  
Product Standardization ◽  
Qualitative Descriptive ◽  
Staple Foods

BPS National Socioeconomic Survey of Province Bali in 2016 to 2017 years, explains the order of foodstuffs (staple foods) with the highest level of consumption after grains are vegetables.Marketing vegetable in the Province Bali were still conventional, compared to some regions in Java which was increasingly aggressively marketing agricultural products with e-commerce. The purpose of this study is to examine the profile of e-commerce users. This research was explained characteristics, marketing management activities on the e-commerce platform, easy of used, e-commerce adoption and business success. This research was conducted on the e-commerce platforms Facebook, Instagram, Tokopedia, and Shopee. The research sample of 30 vegetable traders using e-commerce, analyzed using qualitative descriptive methods and Partial Least Squares (PLS). The results showed that most traders had a relatively young age with a degree of undergraduate education. E-commerce can increase merchant income by applying management principles to the marketing process, payment, delivery, promotion, price, marketing targets and product standardization. The results of the study can provide recommendations to the younger generation that e-commerce of agricultural products in business is very promising.     

Partial least squares structural equation modeling (PLS-SEM)

2014 ◽  
Vol 26 (2) ◽  
pp. 106-121 ◽  
Author(s):  
Joe F. Hair Jr ◽  
Marko Sarstedt ◽  
Lucas Hopkins ◽  
Volker G. Kuppelwieser
Keyword(s):  
Structural Equation Modeling ◽  
Information Systems ◽  
Least Squares ◽  
Partial Least Squares ◽  
Structural Equation ◽  
Management Information Systems ◽  
Marketing Management ◽  
Equation Modeling ◽  
Management Information ◽  
Content Type

Purpose – The authors aim to present partial least squares (PLS) as an evolving approach to structural equation modeling (SEM), highlight its advantages and limitations and provide an overview of recent research on the method across various fields. Design/methodology/approach – In this review article, the authors merge literatures from the marketing, management, and management information systems fields to present the state-of-the art of PLS-SEM research. Furthermore, the authors meta-analyze recent review studies to shed light on popular reasons for PLS-SEM usage. Findings – PLS-SEM has experienced increasing dissemination in a variety of fields in recent years with nonnormal data, small sample sizes and the use of formative indicators being the most prominent reasons for its application. Recent methodological research has extended PLS-SEM's methodological toolbox to accommodate more complex model structures or handle data inadequacies such as heterogeneity. Research limitations/implications – While research on the PLS-SEM method has gained momentum during the last decade, there are ample research opportunities on subjects such as mediation or multigroup analysis, which warrant further attention. Originality/value – This article provides an introduction to PLS-SEM for researchers that have not yet been exposed to the method. The article is the first to meta-analyze reasons for PLS-SEM usage across the marketing, management, and management information systems fields. The cross-disciplinary review of recent research on the PLS-SEM method also makes this article useful for researchers interested in advanced concepts.

An fMRI study examining spatial navigation through a virtual environment: Partial least squares analysis

2005 ◽  
Author(s):  
Richard Mraz ◽  
Nancy J. Lobaugh ◽  
Genevieve Quintin ◽  
Konstantine K. Kakzanis ◽  
Simon J. Graham
Keyword(s):  
Least Squares ◽  
Virtual Environment ◽  
Partial Least Squares ◽  
Spatial Navigation ◽  
Partial Least Squares Analysis ◽  
Fmri Study

Controlling in der Produktentwicklung

Controlling ◽  
2020 ◽  
Vol 32 (3) ◽  
pp. 45-50
Author(s):  
Marc Janka
Keyword(s):  
Least Squares ◽  
Partial Least Squares ◽  
Finite Mixture

Gemeinhin gilt die Annahme, dass das Controlling für viele deutsche Unternehmen auch oder besonders in der Produktentwicklung von großer Bedeutung ist und vor allem unter Umfeldunsicherheit ein wesentlicher Erfolgsfaktor sein kann. Der vorliegende Beitrag zeigt unter Anwendung einer für die Controlling-Forschung neuartigen Methode zur Schätzung von Mischverteilungen mittels partieller Regressionen (englisch finite mixture partial least squares [FIMIX-PLS]), ob diese Annahme für alle Unternehmen gleichermaßen gilt.

Partial Least Squares Strukturgleichungsmodellierung

2017 ◽  
Author(s):  
Joseph F. Hair ◽  
Sven Hauff ◽  
G. Tomas M. Hult ◽  
Nicole F. Richter ◽  
Christian M. Ringle ◽  
...  
Keyword(s):  
Least Squares ◽  
Partial Least Squares

Use of reflectance spectroscopy to estimate the organic carbon and CaCO3 contents of soils

2012 ◽  
Vol 61 (2) ◽  
pp. 277-290 ◽  
Author(s):  
Ádám Csorba ◽  
Vince Láng ◽  
László Fenyvesi ◽  
Erika Michéli
Keyword(s):  
Organic Carbon ◽  
Least Squares ◽  
Partial Least Squares ◽  
Partial Least Squares Regression ◽  
Mean Squared Error ◽  
Reflectance Spectroscopy ◽  
Least Squares Regression ◽  
Root Mean Squared Error ◽  
Squared Error

Napjainkban egyre nagyobb igény mutatkozik olyan technológiák és módszerek kidolgozására és alkalmazására, melyek lehetővé teszik a gyors, költséghatékony és környezetbarát talajadat-felvételezést és kiértékelést. Ezeknek az igényeknek felel meg a reflektancia spektroszkópia, mely az elektromágneses spektrum látható (VIS) és közeli infravörös (NIR) tartományában (350–2500 nm) végzett reflektancia-mérésekre épül. Figyelembe véve, hogy a talajokról felvett reflektancia spektrum információban nagyon gazdag, és a vizsgált tartományban számos talajalkotó rendelkezik karakterisztikus spektrális „ujjlenyomattal”, egyetlen görbéből lehetővé válik nagyszámú, kulcsfontosságú talajparaméter egyidejű meghatározása. Dolgozatunkban, a reflektancia spektroszkópia alapjaira helyezett, a talajok ösz-szetételének meghatározását célzó módszertani fejlesztés első lépéseit mutatjuk be. Munkánk során talajok szervesszén- és CaCO3-tartalmának megbecslését lehetővé tévő többváltozós matematikai-statisztikai módszerekre (részleges legkisebb négyzetek módszere, partial least squares regression – PLSR) épülő prediktív modellek létrehozását és tesztelését végeztük el. A létrehozott modellek tesztelése során megállapítottuk, hogy az eljárás mindkét talajparaméter esetében magas R2értéket [R2(szerves szén) = 0,815; R2(CaCO3) = 0,907] adott. A becslés pontosságát jelző közepes négyzetes eltérés (root mean squared error – RMSE) érték mindkét paraméter esetében közepesnek mondható [RMSE (szerves szén) = 0,467; RMSE (CaCO3) = 3,508], mely a reflektancia mérési előírások standardizálásával jelentősen javítható. Vizsgálataink alapján arra a következtetésre jutottunk, hogy a reflektancia spektroszkópia és a többváltozós kemometriai eljárások együttes alkalmazásával, gyors és költséghatékony adatfelvételezési és -értékelési módszerhez juthatunk.

Speech Emotion Recognition Based on Sparse Representation

2013 ◽  
Vol 38 (4) ◽  
pp. 465-470 ◽  
Author(s):  
Jingjie Yan ◽  
Xiaolan Wang ◽  
Weiyi Gu ◽  
LiLi Ma
Keyword(s):  
Dimensionality Reduction ◽  
Emotion Recognition ◽  
Least Squares ◽  
Partial Least Squares ◽  
Partial Least Squares Regression ◽  
Speech Emotion Recognition ◽  
Least Squares Regression ◽  
Computer Science Pedagogy ◽  
Reduction Methods ◽  
Analysis Computer

Abstract Speech emotion recognition is deemed to be a meaningful and intractable issue among a number of do- mains comprising sentiment analysis, computer science, pedagogy, and so on. In this study, we investigate speech emotion recognition based on sparse partial least squares regression (SPLSR) approach in depth. We make use of the sparse partial least squares regression method to implement the feature selection and dimensionality reduction on the whole acquired speech emotion features. By the means of exploiting the SPLSR method, the component parts of those redundant and meaningless speech emotion features are lessened to zero while those serviceable and informative speech emotion features are maintained and selected to the following classification step. A number of tests on Berlin database reveal that the recogni- tion rate of the SPLSR method can reach up to 79.23% and is superior to other compared dimensionality reduction methods.

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