Social media within sustainable product development: an exploratory multiple case study on the perception of social media usability in the new product development process

2015 ◽  
Vol 10 (3/4) ◽  
pp. 273
Author(s):  
Gerard Berendsen ◽  
Rick Middel ◽  
Ineke Pieters ◽  
Fabian Angard ◽  
Fredrik Hillerström
Keyword(s):  
Social Media ◽  
Product Development ◽  
New Product Development ◽  
Development Process ◽  
New Product ◽  
Product Development Process ◽  
Sustainable Product Development ◽  
Multiple Case ◽  
Sustainable Product
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