Modern psychology considers meaning regulation, as an integral mechanism of personal development. A system of personal meanings develops in the processes of under-standing reality. Due to their polymodality personal meanings cannot be good or bad, but they are not the same. When confronted with unknown situations, the unevenness of the emerging personal meanings can lead to match or mismatch with the existing system of mean-ings. Coincidence, as agreement with a new fact, means meaning consonance. Mismatch, as a mismatch between new and existing information, means meaning disso-nance, as a kind of cognitive dissonance. An analysis of modern psychological literature shows that there are two main plans for the action of meaning dissonances: the dissonance of individual meanings in the implementation of real interactions and the dissonance of common mean-ings during the translation of interpersonal meaning formations. It is proposed to consider that meaning ac-quires a personal coloring due to the processes of both consonance and dissonance positioning of meaning con-structs in the meaning sphere of the subject. The revealed dichotomy of the meaning formation processes shows the possibility of manifestation of meanings bipolarity, which is revealed in the process of transition from the internal to the external world and in collisions with oth-er meaning systems. Then it can be assumed that the ef-fect of meaning dissonance manifests itself in two ways: firstly, in terms of real interactions as a discord of indi-vidual meanings, and secondly, in terms of translation of interpersonal meaning constructs as a dissonance of common meanings. In the course of such an external for-mation, meaning becomes already a personal meaning in the consciousness of a particular person.
Moore against the sceptics
