The article examines the origins of Imperial discourse formation in American political culture and geopolitics. At the end of XX - beginning of XXI century it took disguised forms - “nonterritorial Empire”, “informal Empire”, “positive Empire”, “cultural hegemony”. The latency of the US Imperial consciousness is due to a number of reasons. First, the historical fact of the struggle for liberation from the colonial rule of Britain left a deep trace in the “political imaginary” of the American people and gave rise to the belief that the United States itself has never been, is not and cannot be an Empire. The second factor was the semantic evolution that occurred in the American interpretation of power. In fact, America has not passed the historical path that developed the idea of a “monopoly on legitimate violence” in Europe. The idea of “dispersal” of power has rooted in the public consciousness the priority of the power factor, coupled with the admissibility of the use of force at own discretion. Inside, both motives were regarded by the public consciousness as democratic. The third component of imperialism became a powerful Messianic argument, the belief in the special destiny of the American nation to create an ideal society This Faith brought with them in the “terra nullis” (on “no man's land”) immigrants of the New World. This thesis has become fundamental to the public opinion and to all the leaders of America. The justification of the concept of “soft power” and “cultural hegemony” did not detract from the importance of the “power factor”, which gave rise to new forms of imperialism - the deployment of military bases and economic dictatorship. The range of American domination is characterized by great flexibility - from mutually beneficial cooperation in Europe (“Empire by invitation”) to direct military intervention into the “rogue States”.
“Soft Power” Factor in “Color Revolutions” Preparation and Implementation
