Incidence of Stakeholders in the corporate social responsibility of micro, small and medium-sized enterprises of Santa Marta

2018 ◽  
Vol 34 (62) ◽  
pp. 3-19
Author(s):  
Guillen León ◽  
Sergio Afcha
Keyword(s):  
Factor Analysis ◽  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Value Chain ◽  
Training Programs ◽  
Small And Medium Enterprises ◽  
Corporate Management ◽  
Medium Enterprises ◽  
Corporate Social ◽  
The City

This article analyses the perception and application of corporate social responsibility (CSR) practices in a sample of 499 micro, small and medium enterprises (MSMEs) in the city of Santa Marta (Colombia) following the theory of Stakeholders. Specifically, the interdependence technique of exploratory factor analysis was used to determine the most influential Stakeholders in the execution of CSR practices. It was found that Stakeholders related to the value chain, the environment and corporate management favour social responsibility actions in local MSMEs. In contrast, community and government have less influence on the development of social responsibility practices in MSMEs. Additionally, it was found that the size of the business acts as an important moderator of the development of the CSR. Given that there is a distinctive influence of Stakeholders in the development of responsible practices in the MSMEs of Santa Marta, it is suggested that comprehensive training programs on social responsibility be promoted in smaller companies.

scholarly journals Motives Behind The Integration Of CSR Into Business Strategy: A Comparative Study In French SMEs

2015 ◽  
Vol 31 (5) ◽  
pp. 1975 ◽  
Author(s):  
Linh-Chi Vo ◽  
Karen Delchet-Cochet ◽  
Hakim Akeb
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Comparative Study ◽  
Business Strategy ◽  
Small And Medium Enterprises ◽  
Operational Performance ◽  
Integrative Study ◽  
Medium Enterprises ◽  
Corporate Social ◽  
Shed Light

<p>Corporate social responsibility (CSR) in the context of small and medium enterprises (SMEs) has become an important and substantial area of study for quite a few years. In this literature, while so much research has shed light on what makes SMEs integrate CSR into their business strategy, the existing results regarding their economic, social, and environmental motives are contradictory. In this article, we aim at making a contribution by conducting an integrative study. More specifically, we compare the roles of economic, social, and environmental motives in driving SMEs to make CSR become an integral part of their strategic planning and routine operational performance. Our sample includes 155 French SMEs.</p>

scholarly journals Corporate Social Responsibility Among Travel and Tour Operators in Nepal

2019 ◽  
Vol 11 (10) ◽  
pp. 2771 ◽  
Author(s):  
Rojan Baniya ◽  
Brijesh Thapa ◽  
Min-Seong Kim
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Small And Medium Enterprises ◽  
Tourism Industry ◽  
Business Practices ◽  
Travel And Tourism ◽  
Responsible Business Practices ◽  
Medium Enterprises ◽  
Corporate Social ◽  
Csr Engagement

Travel and tour operators (TTOs) have become increasingly and positively engaged in Corporate Social Responsibility (CSR) due to increased consumer awareness and responsible business practices. However, CSR engagement has not fully permeated the travel and tourism industry in Nepal as it is still considered ambiguous. There is a need to identify baseline knowledge, and to institute programs and policies for CSR engagement. This study formulated a conceptual model to empirically test the relationship between perceptions of CSR (comparative, benefits and favorability) and its association with the importance, participation and future engagement intentions among TTOs in Nepal. Data were collected via a questionnaire among TTO (n = 138) that were registered with the National Association of Tour and Travel Agents. Based on the results, CSR was deemed to be important due to customers’ favorability toward organizations that implemented related activities. This relationship influenced CSR participation and subsequently led to future intentions to engage. Overall, it was apparent that the TTOs which were essentially small and medium enterprises were focused on CSR implementation largely due to customers’ pressure and/or demand. This study provides knowledge to devise appropriate strategies to drive CSR implementation in the tourism industry via TTO in Nepal.

How Can Small and Medium Enterprises Effectively Implement Corporate Social Responsibility?: An Indian Perspective

2020 ◽  
pp. 097215091986508
Author(s):  
Gaurav Dawar ◽  
Seema Singh
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Small And Medium Enterprises ◽  
Research Work ◽  
Partial Least Square ◽  
Least Square ◽  
Partial Least Square Regression ◽  
Business And Society ◽  
Medium Enterprises ◽  
Corporate Social

The current study is a strategic approach to corporate social responsibility (CSR); the aim is to put forward the factors of CSR activities that enhance its effectiveness for small and medium enterprises (SMEs). To achieve this objective, the factors were extracted from the literature and described along with trusteeship theory of Mahatma Gandhi, and an exploratory study was conducted and data were collected using structured questionnaire based on pretested scale from 158 SMEs and tested using partial least square regression (PLSR). The statistics shows the overall model fit, and the findings indicate a significant relationship with effective CSR. The results of the study are in accordance with the previous research work, and we also find that environment-related CSR and partnership are crucial for the effectiveness of CSR in SMEs, stakeholders’ role are important and SMEs’ CSR practice is still informal. The variables identified from study will help SMEs in establishing a formal approach towards CSR and meeting the needs of business and society in the twenty-first century.

scholarly journals Corporate Social Responsibility Activities that Influence Customer Loyalty of SMEs

2018 ◽  
Vol 13 (6) ◽  
pp. 255 ◽  
Author(s):  
Peter K. Turyakira
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Customer Loyalty ◽  
Structural Equation ◽  
Small And Medium Enterprises ◽  
Equation Modeling ◽  
Key Stakeholders ◽  
Medium Enterprises ◽  
Corporate Social

Businesses are increasingly required to address the demands of key stakeholders, in addition to those of shareholders. There is an increasing role of corporate social responsibility (CSR) to large businesses and small and medium enterprises (SMEs) alike. However, research to support the degree of the application of CSR activities to SMEs with respect to customer loyalty is limited. The purpose of this study was to examine the selected CSR activities that impact the customer loyalty of SMEs. A self-administered questionnaire was distributed to selected SMEs in Kampala District, while Structural Equation Modeling was utilised to determine the influence of independent variables on the dependent variable. The study findings revealed that the selected CSR activities (Society-oriented CSR activities, Market-oriented CSR activities and Environmental-oriented CSR activities) positively influence the Customer loyalty of SMEs.

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