scholarly journals ANALISIS PENGARUH GAYA HIDUP, BRAND DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BOZE VAPE STORE KARTASURA

2021 ◽  
Vol 8 (2) ◽  
pp. 46-53
Author(s):  
Rodzi Shodzikin ◽  
Ginanjar Rahmawan
Keyword(s):  

Penelitian ini bertujuan untukimengetahui pengaruh gayaihidup, brand merek dan persepsi hargaiterhadap keputuan pembelianidi toko boze Vape Store Kartasura. Populasiipenelitian ini adalahiseluruh konsumen vape di toko Boze vape store Kartasura. Sampel penelitianiini berjumlah 50 orang. Teknik sampling penelitian ini menggunakan accidental sampling. Analisa data penelitian ini menggunakan uji analisa regresi linier berganda yang diolah menggunakan program Statistical Package fori Social Science i(SPSS). Hasil penelitian menunjukkan hasil bahwa terdapat pengaruh yang signifikan antara gaya hidup dengan keputusan pembelian, dengan nilai p<0.05. Terdapat hubungan brand merek dengan keputusan pembelian, dengan nilai p<0.05.iTerdapat pengaruh yang signifikan antara persepsi harga dengan keputusan pembelian, dengan nilai p<0.05.

2018 ◽  
Author(s):  
Michael D. Ward ◽  
John S. Ahlquist

2003 ◽  
Vol 8 (1) ◽  
pp. 34-38 ◽  
Author(s):  
Knut Larsson ◽  
Josef Frischer

The education of researchers in Sweden is regulated by a nationwide reform implemented in 1969, which intended to limit doctoral programs to 4 years without diminishing quality. In an audit performed by the government in 1996, however, it was concluded that the reform had failed. Some 80% of the doctoral students admitted had dropped out, and only 1% finished their PhD degree within the stipulated 4 years. In an attempt to determine the causes of this situation, we singled out a social-science department at a major Swedish university and interviewed those doctoral students who had dropped out of the program. This department was found to be representative of the nationwide figures found in the audit. The students interviewed had all completed at least 50% of their PhD studies and had declared themselves as dropouts from this department. We conclude that the entire research education was characterized by a laissez-faire attitude where supervisors were nominated but abdicated. To correct this situation, we suggest that a learning alliance should be established between the supervisor and the student. At the core of the learning alliance is the notion of mutually forming a platform form which work can emerge in common collaboration. The learning alliance implies a contract for work, stating its goals, the tasks to reach these goals, and the interpersonal bonding needed to give force and endurance to the endeavor. Constant scrutiny of this contract and a mutual concern for the learning alliance alone can contribute to its strength.


1989 ◽  
Vol 44 (6) ◽  
pp. 961-964 ◽  
Author(s):  
Alan Feingold
Keyword(s):  

1981 ◽  
Vol 36 (5) ◽  
pp. 480-487 ◽  
Author(s):  
Russell H. Weigel ◽  
Jeffrey J. Pappas
Keyword(s):  

1995 ◽  
Vol 50 (2) ◽  
pp. 111-112 ◽  
Author(s):  
Harris Cooper ◽  
Nancy Dorr ◽  
B. Ann Bettencourt
Keyword(s):  

1958 ◽  
Vol 3 (6) ◽  
pp. 150-151
Author(s):  
ROBERT R. BUSH
Keyword(s):  

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