Virtual Communities of Practice

2011 ◽  
pp. 2068-2085
Author(s):  
Jens Gammelgaard

In geographically dispersed organizations, like multinational corporations (MNCs), contextual gaps exist between senders and receivers of knowledge. Employee socialization resulting from physical proximity facilitates contextualization of the transferred knowledge. However, in MNCs most knowledge transfers take place through virtual communication media. We investigate the phenomenon of virtual communities of practice, and propose them to be efficient for individual’s knowledge retrieval as participation in such communities reduces the contextual gaps between senders and receivers of knowledge. However, the organization must provide a knowledge-sharing friendly culture, and an institutional protectionism, in order to establish the required level of swift trust within the virtual community.

Author(s):  
Jens Gammelgaard

In geographically dispersed organizations, like multinational corporations (MNCs), contextual gaps exist between senders and receivers of knowledge. Employee socialization resulting from physical proximity facilitates contextualization of the transferred knowledge. However, in MNCs most knowledge transfers take place through virtual communication media. We investigate the phenomenon of virtual communities of practice, and propose them to be efficient for individual’s knowledge retrieval as participation in such communities reduces the contextual gaps between senders and receivers of knowledge. However, the organization must provide a knowledge-sharing friendly culture, and an institutional protectionism, in order to establish the required level of swift trust within the virtual community.


Author(s):  
Jens Gammelgaard

This chapter investigates the phenomenon of virtual communities of practice, and proposes them to be efficient for individual’s knowledge retrieval, when they work in a geographically dispersed organization, such as a multinational corporation. The virtual community of practice is likely to reduce the contextual gaps that typically exist between senders and receivers of knowledge, as it includes the possibility of feedback loops in the information exchange process. However, the organization must provide a knowledge-sharing friendly culture, and an institutional protectionism, in order to establish the required level of trust, being the foundation for knowledge exchanges within the virtual community.


2011 ◽  
pp. 216-232
Author(s):  
Maria Chiara Caschera ◽  
Arianna D’Ulizia ◽  
Fernando Ferri ◽  
Patrizia Grifoni

This chapter provides a classification of virtual communities of practice according to methods and tools offered to virtual community members for the knowledge management and the interaction process. It underlines how these methods and tools support users during the exchange of knowledge, enable learning, and increase the user ability to achieve individual and collective goals. In this chapter virtual communities are classified in virtual knowledge-sharing communities of practice and virtual learning communities of practice according to the collaboration strategy. A further classification defines three kinds of virtual communities according to the knowledge structure: ontology-based VCoP; digital library-based VCoP; and knowledge map-based VCoP. This chapter also describes strategies of interaction used to improve the knowledge sharing and learning in groups and organizations. It shows how agent-based method supports interaction among community members, improves the achievement of knowledge, and encourages the level of user participation. Finally, this chapter presents the system’s functionalities that support browsing and searching processes in collaborative knowledge environments.


2009 ◽  
pp. 1101-1114
Author(s):  
Wei Li ◽  
Alexandre Ardichvili ◽  
Martin Maurer ◽  
Tim Wentling ◽  
Reed Stuedemann

The purpose of this qualitative study is to explore how national (Chinese) cultural factors influence knowledge sharing behavior in virtual communities of practice at a large U.S.-based multinational organization. The data in this study come from interviews with the company’s employees in China, and managers who are involved in managing knowledge-sharing initiatives. The study results suggest that overall the influence of the national culture could be less pronounced in online knowledge sharing than what the literature has suggested. Although Chinese employees’ tendency to draw sharp distinctions between in-groups and out-groups, as well as the modesty requirements were barriers to knowledge sharing online, the issue of saving face was less important than expected, and attention paid to power and hierarchy seemed to be less critical than what the literature indicated. A surprising finding was that in the initially assumed collectivistic Chinese culture, the high degree of competitiveness among employees and job security concerns seem to override the collectivistic tendencies and are the main reasons for knowledge hoarding. The reasons for unexpected findings could be associated with differences between face-to-face and online knowledge sharing environments, the influence of the company’s organizational culture, and the recent rapid changes of the overall Chinese cultural patterns.


Author(s):  
Demosthenes Akoumianakis

This chapter proposes and discusses the “social” experience factory (SEF). The SEF provides a general model and architecture supporting information-based product assembly by cross-organization communities of practice using interactive toolkits and practice-specific technologies. In terms of engineering ground, the SEF builds on two prevalent research tracks, namely experience-based and reuse-oriented proposals for the management of virtual assets and automated software assembly as conceived and facilitated by recent advances on software factories. Our account of the SEF focuses on functions facilitating electronic squads (i.e., cross-organization virtual community management) and workflows (i.e., practice management) which collectively define the scope of collaboration using the SEF. Further technical details on operational aspects of the SEF as deployed in the tourism sector to facilitate vacation package assembly are presented in Chapter XXI in this volume.


Author(s):  
Richard Ribeiro ◽  
Chris Kimble

This chapter examines the possibility of discovering a “hidden” (potential) Community of Practice (CoP) inside electronic networks, and then using this knowledge to nurture it into a fully functioning Virtual Community of Practice (VCoP). Starting from the standpoint of the need to manage knowledge and create innovation, the chapter discusses several issues related to this subject. It begins by examining Nonaka’s SECI model and his notion of Knowledge Transfer; the authors follow this by an investigation of the links between Communities of Practice (CoPs) and Knowledge Management; the chapter concludes by examining the relation between Nonaka’s Communities of Interaction and CoPs. Having established this the authors start their examination of the characteristics of “hidden” Communities of Practice. Following on from the previous discussion, they look at what is meant by “hidden” CoPs and what their value might be. They also look at the distinction between Distributed CoPs (DCoPs) and Virtual CoPs (VCoPs) and the issues raised when moving from ‘hidden’ CoPs to fully functioning VCoPs. The chapter concludes with some preliminary findings from a semi-structured interview conducted in the Higher Education Academy Psychology Network (UK). These findings are contrasted against the theory and some further proposals are made.


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