Research on Dual Channel Supply Chain Decision-making of New Retailing Enterprises Considering Service Behavior  in the era of Big Data

Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the supply chain of network channel and retailing channel under the centralized decision-making and decentralized decision-making respectively. The contributions of this study identify that investing in big data within a certain threshold can improve the channel service level, reduce the channel price and improve the income of the supply chain. Supply chain members improve the channel service level and increase the corresponding channel price. The supply chain can get the most advantages when manufacturers and retailers make centralized decisions. This paper provides a starting point for new retailing academic and practical research in a domain that is deficient in empirical research, provides the theoretical framework to new retailing enterprises and decision-making model for their sustainable competitive advantage.

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Research on Dual Channel Supply Chain Decision-making of New Retailing Enterprises Considering Service Behavior in the era of Big Data

Journal of Global Information Management ◽

10.4018/jgim.291524 ◽

2022 ◽

Vol 30 (9) ◽

pp. 0-0

Keyword(s):

Decision Making ◽

Big Data ◽

Supply Chain ◽

Service Level ◽

Sustainable Competitive Advantage ◽

Dual Channel ◽

Decentralized Decision Making ◽

Starting Point ◽

Dual Channel Supply Chain ◽

Channel Service

Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the supply chain of network channel and retailing channel under the centralized decision-making and decentralized decision-making respectively. The contributions of this study identify that investing in big data within a certain threshold can improve the channel service level, reduce the channel price and improve the income of the supply chain. Supply chain members improve the channel service level and increase the corresponding channel price. The supply chain can get the most advantages when manufacturers and retailers make centralized decisions. This paper provides a starting point for new retailing academic and practical research in a domain that is deficient in empirical research, provides the theoretical framework to new retailing enterprises and decision-making model for their sustainable competitive advantage.

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Research on Dual Channel Supply Chain Decision-making of New Retailing Enterprises Considering Service Behavior in the era of Big Data

Journal of Global Information Management ◽

10.4018/jgim.291529 ◽

2022 ◽

Vol 30 (9) ◽

pp. 0-0

Keyword(s):

Decision Making ◽

Big Data ◽

Supply Chain ◽

Service Level ◽

Sustainable Competitive Advantage ◽

Dual Channel ◽

Decentralized Decision Making ◽

Starting Point ◽

Dual Channel Supply Chain ◽

Channel Service

Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the supply chain of network channel and retailing channel under the centralized decision-making and decentralized decision-making respectively. The contributions of this study identify that investing in big data within a certain threshold can improve the channel service level, reduce the channel price and improve the income of the supply chain. Supply chain members improve the channel service level and increase the corresponding channel price. The supply chain can get the most advantages when manufacturers and retailers make centralized decisions. This paper provides a starting point for new retailing academic and practical research in a domain that is deficient in empirical research, provides the theoretical framework to new retailing enterprises and decision-making model for their sustainable competitive advantage.

Download Full-text

Research on Dual Channel Supply Chain Decision-making of New Retailing Enterprises Considering Service Behavior in the era of Big Data

Journal of Global Information Management ◽

10.4018/jgim.291528 ◽

2022 ◽

Vol 30 (9) ◽

pp. 0-0

Keyword(s):

Decision Making ◽

Big Data ◽

Supply Chain ◽

Service Level ◽

Sustainable Competitive Advantage ◽

Dual Channel ◽

Decentralized Decision Making ◽

Starting Point ◽

Dual Channel Supply Chain ◽

Channel Service

Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the supply chain of network channel and retailing channel under the centralized decision-making and decentralized decision-making respectively. The contributions of this study identify that investing in big data within a certain threshold can improve the channel service level, reduce the channel price and improve the income of the supply chain. Supply chain members improve the channel service level and increase the corresponding channel price. The supply chain can get the most advantages when manufacturers and retailers make centralized decisions. This paper provides a starting point for new retailing academic and practical research in a domain that is deficient in empirical research, provides the theoretical framework to new retailing enterprises and decision-making model for their sustainable competitive advantage.

Download Full-text

Research on Dual Channel Supply Chain Decision-making of New Retailing Enterprises Considering Service Behavior in the era of Big Data

Journal of Global Information Management ◽

10.4018/jgim.291522 ◽

2022 ◽

Vol 30 (9) ◽

pp. 0-0

Keyword(s):

Decision Making ◽

Big Data ◽

Supply Chain ◽

Service Level ◽

Sustainable Competitive Advantage ◽

Dual Channel ◽

Decentralized Decision Making ◽

Starting Point ◽

Dual Channel Supply Chain ◽

Channel Service

Drawing from extant retailing and supply chain research, this paper studies the dual channel supply chain decision-making of member channel, and obtains the optimal price strategy, maximum demand and maximum total revenue of the supply chain of network channel and retailing channel under the centralized decision-making and decentralized decision-making respectively. The contributions of this study identify that investing in big data within a certain threshold can improve the channel service level, reduce the channel price and improve the income of the supply chain. Supply chain members improve the channel service level and increase the corresponding channel price. The supply chain can get the most advantages when manufacturers and retailers make centralized decisions. This paper provides a starting point for new retailing academic and practical research in a domain that is deficient in empirical research, provides the theoretical framework to new retailing enterprises and decision-making model for their sustainable competitive advantage.

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Capacity Allocation and Compensation in a Dual-Channel Supply Chain under Uncertain Environment

Mathematical Problems in Engineering ◽

10.1155/2019/3154734 ◽

2019 ◽

Vol 2019 ◽

pp. 1-12

Author(s):

Jiaquan Yang ◽

Xumei Zhang ◽

Yating Huang ◽

Jiafu Su ◽

Sang-Bing Tsai ◽

...

Keyword(s):

Decision Making ◽

Supply Chain ◽

Expected Profit ◽

Decision Making Process ◽

Direct Selling ◽

Channel Conflict ◽

Dual Channel ◽

Decentralized Decision Making ◽

Capacity Uncertainty ◽

Dual Channel Supply Chain

The dual-channel supply chain is widely adopted by main manufacturers, potentially incurring channel conflicts between the traditional retail channel which is owned by the independent retailer and the online channel which is directly managed by the manufacturer. The purpose of this paper is to deal with the scenario where channel conflicts may arise under production capacity uncertainty, when the manufacturer tends to privilege the direct selling channel over the retail selling channel. To achieve the goal, this paper establishes a Stackelberg game model consisting of a manufacturer and a retailer, studies the scenario where the manufacturer satisfies the direct selling channel first in the presence of capacity uncertainty, employs the decision optimization and the backward induction method to find the optimal inventory decision in the direct selling channel and the optimal order quantity decision making in the retail selling channel, and designs a compensation mechanism aiming to coordinate the channel conflict in the decentralized decision-making process. Results show that the optimal decisions aiming to maximize the expected profit of each supply chain member are not able to maximize the expected profit of entire dual-channel supply chain. However, when the manufacturer compensates the retailer’s profit loss based on the unsatisfied order and, in the meantime, adjusts the wholesale price to prevent the retailer which obtains the compensation from increasing order significantly, the compensation mechanism can coordinate the decision of each supply chain member, mitigate the channel conflict, maximize the expected profit of entire dual-channel supply chain, and achieve the Pareto improvement of supply chain members’ expected profit in the decentralized decision-making process.

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A collaborative scenario-based decision model for a disrupted dual-channel supply chain

Benchmarking An International Journal ◽

10.1108/bij-06-2019-0281 ◽

2019 ◽

Vol 27 (3) ◽

pp. 933-957 ◽

Cited By ~ 1

Author(s):

Jafar Heydari ◽

Amin Aslani ◽

Ali Sabbaghnia

Keyword(s):

Decision Making ◽

Supply Chain ◽

Distribution Systems ◽

Channel Coordination ◽

Content Type ◽

Pricing Decisions ◽

Collaboration Model ◽

Dual Channel ◽

Decentralized Decision Making ◽

Dual Channel Supply Chain

Purpose Distribution systems usually utilize both traditional retailing channels in conjunction with e-channels. The purpose of this paper is to investigate a dual-channel supply chain, comprising a traditional retailing channel and an e-channel under disruption. By benchmarking against the centralized decision structure, the authors intend to propose a collaboration model to achieve channel coordination as well as more reliable decisions. Design/methodology/approach Four different channel disruption scenarios, with customers’ reaction toward disruptions, are examined, and then, optimal pricing decisions for both centralized and decentralized decision-making structures are extracted. Next, a collaboration mechanism based on the dominancy power of channel members is developed to entice all channel members to participate in channel coordination. By benchmarking the proposed collaboration model against both the decentralized/centralized structures a win–win solution is guaranteed for all channel members. In addition, the proposed model ensures more reliable decisions than the centralized structure, as it guarantees less fluctuated income levels. Findings This study shows, as the disruption probability grows, the channel profit decreases while the channel-retailing price increases. Furthermore, the exact alignment of the centralized decision-making approach and the proposed collaboration model is not achievable due to the problem infeasibility. Numerical experiments and sensitivity analyses benchmark the performance of the proposed collaboration mechanism against the centralized structure for the full alignment with centralized decision-making approach. Originality/value This study contributes to the channel conflict literature as jointly considers pricing decisions, disruptions and coordination. Further, consumers’ reaction toward disruption is analyzed through a transshipment agreement.

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Return Decision Model of the Manufacturer-Leading Dual-Channel Supply Chain

Mathematical Problems in Engineering ◽

10.1155/2020/8864672 ◽

2020 ◽

Vol 2020 ◽

pp. 1-15

Author(s):

Xuelong Zhang ◽

Hui Wang ◽

Xiangzhong Zhao ◽

Doudou Wu

Keyword(s):

Decision Making ◽

Supply Chain ◽

Decision Model ◽

Price Discount ◽

Compensation Policy ◽

Change Rate ◽

Policy Model ◽

Dual Channel ◽

Decentralized Decision Making ◽

Dual Channel Supply Chain

According to the manufacturer-leading dual-channel supply chain return problem, a linear demand function considering the change rate of product interaction between the two channels and the change rate of market demand on the return price was established. Under the premise of no cross-return, this paper analyzes the changes of the optimal profit value of the manufacturer, retailer, and supply chain of the dual-channel supply chain in the context of centralized and decentralized decision-making and through the establishment of the price discount decision model and compensation strategy to coordinate the whole supply chain profit. This paper has shown that the use of the price discount decision model and compensation policy model could make the whole supply chain profit optimum value in decentralized decision-making situations equal to profit optimum value in the centralized decision-making situations, and price discount model could make manufacturers better to maximize profit considering the same return scenario, and that compensation policy model could be more helpful to maximize profits for retailers.

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Study on Complex Advertising and Price Competition Dual-Channel Supply Chain Models Considering the Overconfidence Manufacturer

Mathematical Problems in Engineering ◽

10.1155/2016/2027146 ◽

2016 ◽

Vol 2016 ◽

pp. 1-18 ◽

Cited By ~ 3

Author(s):

Junhai Ma ◽

Qiuxiang Li ◽

Binshuo Bao

Keyword(s):

Decision Making ◽

Supply Chain ◽

Price Competition ◽

Stable Region ◽

Game Model ◽

Chain Model ◽

Channel Competition ◽

Dual Channel ◽

Decentralized Decision Making ◽

Dual Channel Supply Chain

In order to explore how the manufacturers make decisions when two manufacturers compete for local advertising investment, we examine two noncooperative models (Stackelberg and Nash game) and propose a cost sharing contract to investigate channel competition of dual-channel supply chain. The dominant power between manufacturer and retailer and the effect of channel competition strategy on price are mainly discussed. In addition, dynamic system concepts are integrated into Stackelberg game model based on bounded rational mechanism. We analyze the local stability and find that the stability level of the dual-channel supply chains depends crucially on the price adjustment speed, the level of demand uncertainty, and the risk preference. The outcome shows that, under the master-slave game model, the profits of manufacturers are greater than that under decentralized decision-making mode, and the profits of retailers under master-slave game model are less than that under decentralized decision-making mode. The profits of manufacturers and retailers in the stable region are greater than that in unstable region. Finally, the delay feedback control method is utilized and effectively controls the chaotic behavior of dual-channel supply chain model. The results have theoretical and practical significance for the game models in terms of advertising and price competition.

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Government Low-Carbon Regulations Based on Supply Chain Members’ Behavior and Consumers’ Channel Preference in a Dual-Channel Supply Chain

Complexity ◽

10.1155/2021/9967381 ◽

2021 ◽

Vol 2021 ◽

pp. 1-18

Author(s):

Bingquan Liu ◽

Xuran Chang ◽

Boyang Nie ◽

Yue Wang ◽

Lingqi Meng

Keyword(s):

Decision Making ◽

Supply Chain ◽

Carbon Emissions ◽

Stackelberg Game ◽

Emissions Reduction ◽

Low Carbon ◽

Dual Channel ◽

Decentralized Decision Making ◽

The Government ◽

Dual Channel Supply Chain

As carbon emissions are increasing due to the development of economy, low-carbon supply chain plays an important role in carbon emissions reduction and the dual-channel supply chain has become a hit because online shopping is developing rapidly. Therefore, this paper builds a Stackelberg game model led by the manufacturer in a dual-channel supply chain to examine the reaction of the government under centralized or decentralized decisions-making structures with different low-carbon strategies. The result shows that the government can achieve higher profits by taking incentive or punitive measures for centralized decision-making supply chain no matter they invest in emissions reduction or not. Moreover, for decentralized decision-making mode, increasing low-carbon subsidies for retailers can achieve a win-win result between the supply chain and the government; and, finally, channel competition is good for improving the supply chain and social benefits. Therefore, the government is responsible for taking reasonable subsidy policies, formulate industry’s low-carbon standards, and properly guide competition between supply chain members to achieve higher profits.

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