Conceptualizing Publics and Constructing Public Relations Theory: The Situational Theory of Problem Solving and Its New Research

2021 ◽  
pp. 2046147X2110083
Author(s):  
Erica Ciszek ◽  
Richard Mocarsky ◽  
Sarah Price ◽  
Elaine Almeida

Pushing the bounds of public relations theory and research, we explore how institutional texts have produced and reified stigmas around gender transgression and how these texts are bound up in moments of activism and resistance. We considered how different discursive and material functions get “stuck” together by way of texts and how this sticking depends on a history of association and institutionalization. Activism presents opportunities to challenge institutional and structural stickiness, and we argue that public relations can challenge the affective assemblages that comprise and perpetuate these systems, unsettling the historical discourses that have governed institutions by establishing new communicative possibilities.


2012 ◽  
Vol 24 (2) ◽  
pp. 144-164 ◽  
Author(s):  
Jeong-Nam Kim ◽  
Lan Ni ◽  
Sei-Hill Kim ◽  
Jangyul Robert Kim

Author(s):  
Steven Walczak

Artificial intelligence is the science of creating intelligent machines. Human intelligence is comprised of numerous pieces of knowledge as well as processes for utilizing this knowledge to solve problems. Artificial intelligence seeks to emulate and surpass human intelligence in problem solving. Current research tends to be focused within narrow, well-defined domains, but new research is looking to expand this to create global intelligence. This chapter seeks to define the various fields that comprise artificial intelligence and look at the history of AI and suggest future research directions.


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