Optimal location of electronic charity boxes in charity NGOs by proposing a combined mathematical model

The topic of collecting public donations has always attracted the attention of charity Non-Governmental Organizations as their basic policy; nevertheless, despite its importance, not much scientific research has been conducted on the issue. The optimal location of electronic charity boxes is effective in optimizing the obtained benefits. In this paper, for the first time in the literature, a location problem is defined with the aim of maximizing people's motivation for money donation. We propose a new model to find the optimal location of e-charity boxes across the city with an aim to maximize the total amount of received benefits, as well as the total amount of donation motivation. To reach this aim, the effective criteria on the amount of gathered donation in each district and in each location type are investigated separately. Then, considering some constraints of the problem, a new mathematical model is proposed in order to determine the optimal location of e-charity boxes. We solve the model using LP-Metric, SAW, and TOPSIS methods, as a combination of Multi-Objective and Multi-Attributes Decision Making methods. Besides, we run the model in a real case study and 80 final locations are specified as the optimal locations in the studied city.

Moral Framing and Charitable Donation: Integrating Exploratory Social Media Analyses and Confirmatory Experimentation

Do appeals to moral values promote charitable donation during natural disasters? Using Distributed Dictionary Representation, we analyze tweets posted during Hurricane Sandy to explore associations between moral values and charitable donation sentiment. We then derive hypotheses from the observed associations and test these hypotheses across a series of preregistered experiments that investigate the effects of moral framing on perceived donation motivation (Studies 2 & 3), hypothetical donation (Study 4), and real donation behavior (Study 5). Overall, we find consistent positive associations between moral care and loyalty framing with donation sentiment and donation motivation. However, in contrast with people’s perceptions, we also find that moral frames may not actually have reliable effects on charitable donation, as measured by hypothetical indications of donation and real donation behavior. Overall, this work demonstrates that theoretically constrained, exploratory social media analyses can be used to generate viable hypotheses, but also that such approaches should be paired with rigorous controlled experiments.

Moral Framing and Charitable Donation: Integrating exploratory social media analyses and confirmatory experimentation

Do appeals to moral values promote charitable donation during natural disasters? Using Distributed Dictionary Representation, we analyze tweets posted during Hurricane Sandy to explore associations between moral values and charitable donation sentiment. We then derive hypotheses from the observed associations and test these hypotheses across a series of preregistered experiments that investigate the effects of moral framing on perceived donation motivation (Studies 2 & 3), hypothetical donation (Study 4), and real donation behavior (Study 5). Overall, we find consistent associations between moral care and loyalty framing with donation sentiment and donation motivation. Further, our results indicate that framing a donation solicitation with moral care leads to larger donations, compared to non-moral solicitations. Overall, this work demonstrates that theoretically constrained, exploratory social media analyses can be used to generate viable hypotheses. Further, we identify novel associations between specific moral frames and a range of constructs relevant to charitable donation.