assortment optimization
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2021 ◽  
Author(s):  
Rohan Ghuge ◽  
Joseph Kwon ◽  
Viswanath Nagarajan ◽  
Adetee Sharma

Assortment optimization involves selecting a subset of products to offer to customers in order to maximize revenue. Often, the selected subset must also satisfy some constraints, such as capacity or space usage. Two key aspects in assortment optimization are (1) modeling customer behavior and (2) computing optimal or near-optimal assortments efficiently. The paired combinatorial logit (PCL) model is a generic customer choice model that allows for arbitrary correlations in the utilities of different products. The PCL model has greater modeling power than other choice models, such as multinomial-logit and nested-logit. In “Constrained Assortment Optimization Under the Paired Combinatorial Logit Model,” Ghuge, Kwon, Nagarajan, and and Sharma provide efficient algorithms that find provably near-optimal solutions for PCL assortment optimization under several types of constraints. These include the basic unconstrained problem (which is already intractable to solve exactly), multidimensional space constraints, and partition constraints. The authors also demonstrate via extensive experiments that their algorithms typically achieve over 95% of the optimal revenues.


Author(s):  
Venus Lo ◽  
Huseyin Topaloglu

Problem definition: We consider the assortment optimization problem of a retailer that operates a physical store and an online store. The products that can be offered are described by their features. Customers purchase among the products that are offered in their preferred store. However, customers who purchase from the online store can first test out products offered in the physical store. These customers revise their preferences for online products based on the features that are shared with the in-store products. The full assortment is offered online, and the goal is to select an assortment for the physical store to maximize the retailer’s total expected revenue. Academic/practical relevance: The physical store’s assortment affects preferences for online products. Unlike traditional assortment optimization, the physical store’s assortment influences revenue from both stores. Methodology: We introduce a features tree to organize products by features. The nonleaf vertices on the tree correspond to features, and the leaf vertices correspond to products. The ancestors of a leaf correspond to features of the product. Customers choose among the products within their store’s assortment according to the multinomial logit model. We consider two settings; either all customers purchase online after viewing products in the physical store, or we have a mix of customers purchasing from each store. Results: When all customers purchase online, we give an efficient algorithm to find the optimal assortment to display in the physical store. With a mix of customers, the problem becomes NP-hard, and we give a fully polynomial-time approximation scheme. We numerically demonstrate that we can closely approximate the case where products have arbitrary combinations of features without a tree structure and that our fully polynomial-time approximation scheme performs remarkably well. Managerial implications: We characterize conditions under which it is optimal to display expensive products with underrated features and expose inexpensive products with overrated features.


2021 ◽  
Author(s):  
Xiao-Yue Gong ◽  
Vineet Goyal ◽  
Garud N. Iyengar ◽  
David Simchi-Levi ◽  
Rajan Udwani ◽  
...  

We consider an online assortment optimization problem where we have n substitutable products with fixed reusable capacities [Formula: see text]. In each period t, a user with some preferences (potentially adversarially chosen) who offers a subset of products, St, from the set of available products arrives at the seller’s platform. The user selects product [Formula: see text] with probability given by the preference model and uses it for a random number of periods, [Formula: see text], that is distributed i.i.d. according to some distribution that depends only on j generating a revenue [Formula: see text] for the seller. The goal of the seller is to find a policy that maximizes the expected cumulative revenue over a finite horizon T. Our main contribution is to show that a simple myopic policy (where we offer the myopically optimal assortment from the available products to each user) provides a good approximation for the problem. In particular, we show that the myopic policy is 1/2-competitive, that is, the expected cumulative revenue of the myopic policy is at least half the expected revenue of the optimal policy with full information about the sequence of user preference models and the distribution of random usage times of all the products. In contrast, the myopic policy does not require any information about future arrivals or the distribution of random usage times. The analysis is based on a coupling argument that allows us to bound the expected revenue of the optimal algorithm in terms of the expected revenue of the myopic policy. We also consider the setting where usage time distributions can depend on the type of each user and show that in this more general case there is no online algorithm with a nontrivial competitive ratio guarantee. Finally, we perform numerical experiments to compare the robustness and performance of myopic policy with other natural policies. This paper was accepted by Gabriel Weintraub, revenue management and analytics.


Author(s):  
Shaojie Tang ◽  
Jing Yuan ◽  
Chenhao Wang ◽  
Yao Wang ◽  
Luoying Chen

2021 ◽  
Author(s):  
Antoine Désir ◽  
Vineet Goyal ◽  
Jiawei Zhang

Assortment optimization is an important problem arising in various applications. In many practical settings, the assortment is subject to a capacity constraint. In “Capacitated Assortment Optimization: Hardness and Approximation,” Désir, Goyal, and Zhang study the capacitated assortment optimization problem. The authors first show that adding a general capacity constraint makes the problem NP-hard even for the simple multinomial logit model. They also show that under the mixture of multinomial logit model, even the unconstrained problem is hard to approximate within any reasonable factor when the number of mixtures is not constant. In view of these hardness results, the authors present near-optimal algorithms for a large class of parametric choice models including the mixture of multinomial logit, Markov chain, nested logit, and d-level nested logit choice models. In fact, their approach extends to a large class of objective functions that depend only on a small number of linear functions.


Author(s):  
Yannik Peeters ◽  
Arnoud V. den Boer

Abstract In this note, we consider dynamic assortment optimization with incomplete information under the capacitated multinomial logit choice model. Recently, it has been shown that the regret (the cumulative expected revenue loss caused by offering suboptimal assortments) that any decision policy endures is bounded from below by a constant times $\sqrt {NT}$ , where $N$ denotes the number of products and $T$ denotes the time horizon. This result is shown under the assumption that the product revenues are constant, and thus leaves the question open whether a lower regret rate can be achieved for nonconstant revenue parameters. In this note, we show that this is not the case: we show that, for any vector of product revenues there is a positive constant such that the regret of any policy is bounded from below by this constant times $\sqrt {N T}$ . Our result implies that policies that achieve ${{\mathcal {O}}}(\sqrt {NT})$ regret are asymptotically optimal for all product revenue parameters.


2021 ◽  
Author(s):  
Pin Gao ◽  
Yuhang Ma ◽  
Ningyuan Chen ◽  
Guillermo Gallego ◽  
Anran Li ◽  
...  

Sequential Recommendation Under the Multinomial Logit Model with Impatient Customers In many applications, customers incrementally view a subset of offered products and make purchasing decisions before observing all the offered products. In this case, the decision faced by a firm is not only what assortment of products to offer, but also in what sequence to offer the products. In “Assortment Optimization and Pricing Under the Multinomial Logit Model with Impatient Customers: Sequential Recommendation and Selection”, Gao, Ma, Chen, Gallego, Li, Rusmevichientong, and Topaloglu propose a choice model where each customer incrementally view the assortment of products in multiple stages, and their patience level determines the maximum number of stages. Under this choice model, the authors develop a polynomial-time algorithm that finds a revenue-maximizing sequence of assortments. If the sequence of assortments is fixed, the problem of finding revenue-maximizing prices can be transformed to a convex program. They combine these results to develop an effective approximation algorithm when both the sequence of assortments and prices are decision variables.


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